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World Inc.

World Inc.

          
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About the Book

"Capitalism is in the midst of profound transformation...What Bruce Piasecki sees will surprise and inspire you. More important, it will offer you--as an investor, consumer or business leader--the core principles and visionary insight you need to identify which companies will succeed in the 21st century..." --from the foreword by Patricia Aburdene, bestselling author of the Megatrends series

"This book encourages us to harness and harmonize the potentially contrasting forces of social well-being and business self-interest. With its fundamental postulate that values-based product design can contribute to more competitive and successful products, this book offers a positive vision for businesses, their investors and the intelligent and `responsible' consumer." --from the afterword by George Dallas, Managing Director of Standard and Poor's

"By linking environmental and social performance to product differentiation at major companies such as Toyota and HP, Bruce Piasecki has illuminated an important source of competitive advantage and stock value in the 21st century." --Dr. Chris Laszlo, Founding Partner, Sustainable Value Partners

"A rare but important vision into our future world--a robust world where 'buy and sell' decisions are made not only on the basis of price, quality and availability but also on the basis of environmental, social and economic criteria..." --Bill Sugar, Senior Director, Anheuser-Busch Corporation

Fifty-one of the world's top 100 economies are now corporations.

More than 40 percent of world trade now takes place within multinational corporations.

We now know that the world is flat, but what does that mean for the future of business and society?

Dr. Bruce Piasecki, one of the top energy and environmental consultants to companies such as Toyota, BP, Chevron, DuPont and Dow Chemical, provides a groundbreaking new work showing that social response by firms will be the new benchmark by which corporations will be judged and can drive profits.

As power moves into the hands of corporations, the world is looking to corporations instead of governments to solve its problems. The corporations that can best address social issues by creating superior products will thrive and profit in this new world.

"The newest popular business title in the tradition of Thomas Friedman's The World Is Flat, Alvin Toffler's Future Shock, Peters and Waterman's In Search of Excellence, Levitt and Dubner's Freakonomics, Jim Collins' Good To Great and Malcolm Gladwell's Tipping Point is Bruce Piasecki's World Inc. Once it appears in a month or so, you should buy it, if just to make people think you read it.


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Product Details
  • ISBN-13: 9781402208713
  • Publisher: Sourcebooks, Inc.
  • Binding: Hardcover
  • No of Pages: 284
  • ISBN-10: 1402208715
  • Publisher Date: 2007
  • Language: English
  • Weight: 544 gr

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