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Widerstand in Veränderungsprozessen reduzieren. Kommunikationsbasierte Lösungsansätze für Unternehmen im Wandel

Widerstand in Veränderungsprozessen reduzieren. Kommunikationsbasierte Lösungsansätze für Unternehmen im Wandel

          
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About the Book

Projektarbeit aus dem Jahr 2022 im Fachbereich Führung und Personal - Personalführung, Note: 1,7, Universität Stuttgart, Sprache: Deutsch, Abstract: Gegenstand der Projektarbeit ist die Auseinandersetzung mit der Thematik "Umgang mit Widerstand während Veränderungsprozessen". Im ersten Teil der Projektarbeit werden die Grundlagen des Change-Managements beschrieben. Es wird charakterisiert, welchen Stellenwert das Thema Change-Management in der heutigen Zeit hat, welche Faktoren bei Veränderungen eine Rolle spielen und was das Ziel dieser Arbeit ist, nämlich die Erarbeitung von sinnvollen kommunikationsbasierten Lösungsansätzen, um Veränderungen zweckmäßig und nachhaltig umzusetzen. In der Literatur lassen sich vielfältige Themenblöcke finden, die unter Veränderungsmanagement subsumiert werden. Diese komplexe Ausgangssituation stellt den ausschlaggebenden Punkt dar, der die Entscheidung und Eingrenzung für den richtigen Ansatz nicht leicht macht. Es ist zu erarbeiten, was man unter Change-Management versteht und die Einflussnahme für den Veränderungsprozess abzuleiten. Verbunden mit der Absicht und Hoffnung, dass sich die Einflussnahme förderlich auf den Umgang mit Widerstand auswirken wird. Mit Hilfe einer passenden Strategie und Vision werden Schlüsselfaktoren für die erfolgreiche Implementierung der Kommunikationsmaßnahmen definiert. Dieses Ziel muss entsprechend kommuniziert werden, damit die Beteiligten wissen, welche Zukunft erwartet wird und was sie dazu beitragen sollen bzw. können. Die dargestellten Kommunikationsmöglichkeiten zur Reduzierung von Widerständen gilt es kritisch zu diskutieren und zu bewerten. Abschließend werden in einem Fazit die wichtigsten Erkenntnisse und Ergebnisse mit eigenen Schlussfolgerungen zusammengefasst. Die Fragestellung für die Arbeit ergibt sich konsequenterweise aus dem oben beschriebenen Gegenstand.


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Product Details
  • ISBN-13: 9783346761163
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 48
  • Spine Width: 3 mm
  • Width: 148 mm
  • ISBN-10: 3346761169
  • Publisher Date: 01 Nov 2022
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 72 gr


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