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Web Content - The Beginner's Masterclass: A Humorous Guide to Writing Standout News Articles and Headlines for the Web and Blogs

Web Content - The Beginner's Masterclass: A Humorous Guide to Writing Standout News Articles and Headlines for the Web and Blogs

          
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About the Book

At long last: a guide to writing rich online content that shows the reader direct examples rather than endless fluffy guidance.

Web Content - The Beginner's Masterclass offers a practical and demonstrative means of gaining your own distinctive content authoring style.

Written with the intent of leading by example, this book contains a selection of articles which encompass many of the more popular subjects and genres commonly seen in the online news media. Through these demonstrative means, it intends to imbue many of the key aspects of content and copy writing while maintaining a strong weighting toward a high grade of 'shareability' through audience preferential of social media channels. The book revolves around its three pillars:

Identity - Crafting a unique, recognizable voice.

Purpose - Embodying clarity in topic choice.

Standing Apart - Being different from the banal crowd.

Transforming the benign, day-to-day and week-to-week occurrences into a style at once keynote serves to imbue the budding content writer with an edge over the more conventional competitor. It is through this that the essential spirit of Web Content - The Beginner's Masterclass was assembled.

Current and contemporary, this book takes into account the fact that search engines are becoming ever more selective in what they highlight and what they leave. Generic writing, the samey and the dull lose out, while writing and content with genuine spirit, humor and style is promoted. The power of words at once eye-catching and colorful with an intense, instantaneous 'shareability' is precisely what the modern day Internet values and rates.

Designed as a unique and quirky compliment to a de facto manual of style, veteran online content author and journalist Timothy Jones brings writing to life for readers keen to enhance, improve and do their talents justice. With this handbook, they will confront the field of web and news content creation with eagerness.


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Product Details
  • ISBN-13: 9781511544641
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 112
  • Series Title: Beginner's Masterclasses
  • Weight: 159 gr
  • ISBN-10: 1511544643
  • Publisher Date: 11 Aug 2015
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 6 mm
  • Width: 152 mm


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