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Verwendung von Hashtags im Rahmen der katalanischen Unabhängigkeitsbewegung

Verwendung von Hashtags im Rahmen der katalanischen Unabhängigkeitsbewegung

          
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About the Book

Studienarbeit aus dem Jahr 2018 im Fachbereich Medien / Kommunikation - Multimedia, Internet, neue Technologien, Universität Trier, Sprache: Deutsch, Abstract: Laut einem Artikel der katalanischen Zeitung "Diari Més" vom 11.11.2017 waren zwischen dem 1. September und 18. Oktober 2017, der Zeit des verbotenen Referendums und der anschließenden Resolution des Katalanischen Parlaments, Hashtags zur katalanischen Unabhängigkeitsbewegung plattformübergreifend die beliebtesten Hashtags Kataloniens. Hashtags wie #votarem, #HolaDictadura und #RecuperemElSeny schafften es in diesem Zeitraum an Dauerbrennern wie #instagood, #love und #photooftheday vorbei . Diese Hausarbeit soll die verwendeten Hashtags genauer untersuchen und dabei ihre Funktionen analysieren und herausarbeiten, was sie über den Unabhängigkeitskonflikt und die Verwendung von Hashtags aussagen. Dazu soll zunächst einmal der Begriff des Hashtags geklärt werden und dessen Geschichte, Verwendung und Funktionen kurz dargestellt werden. Anschließend beschäftigen wir uns zudem mit der katalanischen Unabhängigkeitsbewegung. Dabei sollen ihre Geschichte und ihre Gründe für die Unabhängigkeitsbestrebungen näher unter die Lupe genommen werden. Zu guter Letzt folgt im Analyseteil die Analyse der meistverwendeten Hashtags des Unabhängigkeitskonfliktes. Dabei sollen Hashtags beider Konfliktparteien, sowohl quantitativ, als auch qualitativ untersucht werden. Dem Analyseteil zu Grunde liegt eine Studie der international agierenden PR-Agentur LEWIS, die alle Hashtags zur katalanischen Unabhängigkeitsbewegung des Microbloggingdienstes Twitter zwischen dem 1. September und 18. Oktober 2017 - dem bisherigen Höhepunkt der katalanischen Unabhängigkeitsbewegung - ausgewertet hat. Das Hauptaugenmerk der Arbeit liegt auf dem Theorieteil, weshalb das Kapitel zum Thema Hashtags knapp die Hälfte der gesamten Arbeit ausmachen wird. Der Rest der Arbeit besteht zu etwa gleichen Teilen aus einem Kapitel zum katalanischen Unabhängigkeit


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Product Details
  • ISBN-13: 9783346103734
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 24
  • Spine Width: 2 mm
  • Width: 148 mm
  • ISBN-10: 3346103730
  • Publisher Date: 01 Jan 2020
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 45 gr


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Verwendung von Hashtags im Rahmen der katalanischen Unabhängigkeitsbewegung
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