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Untersuchung der Zuschauermotivation neuer Formate des Reality-TV

Untersuchung der Zuschauermotivation neuer Formate des Reality-TV

          
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About the Book

Magisterarbeit aus dem Jahr 2011 im Fachbereich Medien / Kommunikation - Film und Fernsehen, Note: 1,6, Martin-Luther-Universität Halle-Wittenberg (Department für Medien- und Kommunikationswissenschaften), Sprache: Deutsch, Abstract: "Big Brother is watching you" - das wohl bekannteste Zitat aus George Orwells Roman 1984, welcher im Jahr 1948 erschien. Orwells Zukunftsvisionen der staatlichen Überwachung durch Kameras und Mikrofone sind heutzutage präsenter denn je. Besonders im Zusammenhang mit dem World Wide Web ist immer wieder die Rede vom 'gläsernen Menschen' und der 'totalen Überwachung' aller Vorgänge jedes einzelnen Bürgers. Im Medium Fernsehen finden Orwells Visionen seit 1999 in den Niederlanden und seit 2000 in der Bundesrepublik Deutschland durch das Format Big Brother ihre Umsetzung. Kaum eine Sendung wurde in den Medien so stark diskutiert und feierte anschließend solche Erfolge wie Big Brother. Wo anfangs noch von Verboten und Boykotten die Rede war, steht im Frühjahr 2011 bereits die elfte Staffel in den Startlöchern. Weiterhin gilt Big Brother als ein Vorreiter in der Nutzung eines multimedialen Mixes und durch den innovativen Einsatz technischer Mittel. Erstmals gelang es einer Sendung, so sehr in Interaktion mit dem Publikum zu treten. Zudem ist mit Big Brother eine neue Form des Reality-TV geboren - die Real Life Soap. Der Sendestart von Big Brother löste eine Welle neuer Reality-TV Formate aus. Allein innerhalb eines Jahres wurden neun Sendungen ausgestrahlt, welche versuchten an den Erfolg von Big Brother heran zu reichen. Nur wenige konnten diesem nahe kommen. ... Ziel der vorliegenden Arbeit Untersuchung der Zuschauermotivation neuer Formate des Reality-TV am Beispiel von "Big Brother" ist es, herauszustellen, mit welcher Motivation Zuschauer ein Format wie Big Brother, welches bereits seit zehn Jahren Bestandteil der deutschen Fernsehlandschaft ist, ansehen. ... Mit Bezugnahme auf die Befragung werden die aktuellen Motive aufgezeigt und in e


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Product Details
  • ISBN-13: 9783656607878
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 7 mm
  • Width: 148 mm
  • ISBN-10: 3656607877
  • Publisher Date: 05 Mar 2014
  • Height: 210 mm
  • No of Pages: 112
  • Series Title: German
  • Weight: 154 gr


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