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Strategic Planning Kit For Dummies, 2nd Edition

Strategic Planning Kit For Dummies, 2nd Edition

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Create a roadmap for your company's future success--the For Dummies way

Strategic Planning Kit For Dummies not only teaches you how to build a solid business strategy, but it gives you the tools to do it. Checklists, worksheets, and real-life examples guide you through answering your most pressing questions. Plus, all-new online resources make creating a lasting strategy easier than ever. Build a company vision statement, assess your strategic position, engage your team, and execute your plan--with easy-to-understand instructions and explanations that anyone can follow. This revised edition shows you how to adapt your strategy, plan for the unknown, and stay resilient through all the changes facing today's businesses. Advice from For Dummies experts will make any business leader's strategic dreams a reality.

  • Learn the basics of how to create a long-term business strategy
  • Create your mission and vision statements and a strategic framework
  • Get organized, engage your team, and deploy your strategy through objectives and key results
  • Access resources, worksheets, checklists and more--in the book and online

This is the For Dummies guide for business owners and C-suite executives who are building or rethinking their company's strategy and planning a path for growth. It's a big job, but you don't have to do it alone. Dummies has your back.

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About the Book

Think and act strategically every time

In today's business environment, strategic planning stresses the importance of making decisions that will ensure an organization's ability to successfully respond to changes in the environment and plan for sustainable viability. Providing practical, field-tested techniques and a complete 6-phase plan, Strategic Planning Kit For Dummies shows you how to make strategy a habit for all organizations, no matter the size, type, or resource constraints.

Strategic Planning Kit For Dummies is for companies of all types and sizes looking to build and sustain a competitive edge, set up an ongoing process for market assessment and trend analysis, and develop a vision for future growth. This revised edition includes: new and updated content on planning for both the short and the long-term; crucial information on succession planning; help preparing for the unexpected using scenario planning and agile strategy; strategies for implementing change and integrating strategic plans successfully by involving all staff members; and more.

  • The supplementary CD lays out a comprehensive, 6-phase, step-by-step program, complete with downloadable spreadsheets, charts, checklists, video links, and more
  • Provides value for any business or entrepreneur looking to improve efficiency, focus, and competitive edge
  • Includes practical, field-tested techniques

Strategic Planning Kit For Dummies gives today's business owners and upper-level management the tools and information they need to think and act strategically in order to more effectively weather current economic storms while planning for future growth.


About the Author: Erica Olsen is cofounder and COO of M3 Planning, Inc., a firm dedicated to developing and executing strategy. M3 provides consulting and facilitation services, as well as hosts products and tools such as MyStrategicPlan for leaders with big ideas who want to empower and focus their teams to achieve them.


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Product Details
  • ISBN-13: 9781118077771
  • Publisher: John Wiley & Sons Inc
  • Binding: Mixed media product
  • Edition: 2 PAP/CDR
  • Language: English
  • Returnable: N
  • Spine Width: 21 mm
  • Width: 187 mm
  • ISBN-10: 1118077776
  • Publisher Date: 15 Nov 2011
  • Depth: 25
  • Height: 240 mm
  • No of Pages: 384
  • Series Title: For Dummies
  • Weight: 584 gr


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