Either write something worth reading, or do something worth writing about - Benjamin FranklinOne of the greatest skills you can have in life is writing. Easily taken for granted, especially by the numerically inclined, writing easily turns out to be the lifeblood of every business or profession. Like two phases of a coin, and inseparable twins, reading and writing work together. You just have to write something at some point in life or you will need someone to write for you. And that reminds us of the age-old practice of "letter writers'' who made fortunes by just writing for others. In our fast changing world, with growing personalized terminals like smartphones, tablets and laptops as tools, writing is indispensable. You will have to write. And you will need to write. Unfortunately, one of the biggest challenges faced by students, teachers, administrators, politicians, business executives, and a lot of people in informal and formal communications today is writing. Many will rather talk than write, and of course, talking cannot hold the same value of measured precision, balance and memorability as writing. If history was purely oral, you can imagine the level of distortion and inaccuracy of accounts. Writing, as an art and science, grants freedom, relief and peace to the mind as much as it provides wings for flights. Asher Kure understands the joy and dynamics of writing. Having written three books, with deep educational and philosophical themes, the bestselling author takes us to the backstage of writing. The young writer opens the tool box, and carefully takes us through the steps of writing, with strong, empirical emphasis on preparation. Interestingly, he also encourages us to write, reminding us that posterity (future generations) will (may) only remember us by what we wrote, and what was written about us. Kure's strength is in breaking down facts, figures, history and ideas into easily digestible forms so that everyone can understand and benefit from his wisdom and experience. The writer explores all forms of narratives, local and international, to bring meaning to each topic, starting chapters with inspiring and memorable quotes. Some are really humorous. Having spent almost three decades writing, with more than twenty years in journalism and public affairs, I whimsically assumed the content and conclusions of this book looking at the title. I was wrong. From the first to the last page, there was a lot to learn, evidenced by Kure's rich style and structure, diligent research, personal and shared experiences of other writers, and detailed treatment of every topic. By all means, reading this book, and carefully applying the steps will make you either a good writer, or a great writer, depending on your preference. It will help you overcome the fear of writing, and inspire you to write something worth reading, and accept the challenge that your story is telling after all, if only you care to write. Finally, and thankfully, Kure has shown us the path to immortality - writing.Oche Echeija Egwa Communications Officer (CIO)Office of the Special Adviser to the President, Federal Republic of Nigeria.(Media & Publicity).