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Sportberichterstattung im Internet (WWW) und bei Online-Diensten: Eine explorative Studie

Sportberichterstattung im Internet (WWW) und bei Online-Diensten: Eine explorative Studie

          
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About the Book

Inhaltsangabe: Problemstellung: Der Sport war und ist das Medienereignis Nummer eins. Vor allem seit der Einführung privatrechtlicher Rundfunkanbieter im Jahre 1984, ist die Entwicklung des Programmsektors Sport geradezu inflationär verlaufen. Ein Blick auf die Einschaltquoten und Verkaufszahlen beweist, Sportberichterstattung ist eines der liebsten Kinder der deutschen Fernsehzuschauer, Zeitungsleser und Radiohörer. Daneben hat das Gebiet der Informationstechnologien seit Beginn der 90er Jahre immer mehr an Gewicht gewonnen und seitdem Multimedia 1995 zum Wort des Jahres gewählt wurde, beherrscht auch dieses Thema, vor allem das Internet, die Berichterstattung in den Medien. Vor dem Hintergrund zweier so bedeutender Themenkomplexe entstand die Idee zur Diplomarbeit "Sportberichterstattung im Internet (WWW) und bei Online-Diensten". Da sich die Erforschung der Sportberichterstattung in den klassischen Medien nicht zuletzt durch die Arbeiten am Institut für Sportpublizistik an der Sporthochschule Köln und am Institut für Publizitsik an der Universtät Münster auf einem erfreulich guten Stand befindet, lag es auf der Hand, sich einem Aspekt zuzuwenden, der bisher völlig brach lag: der professionellen Sportberichterstattung im Internet und bei Online-Diensten. Denn seit der Geburt des weltweiten Datennetzes hat in den vergangenen Jahren auch im World Wide Web (WWW) ein Kampf um die Rezipienten eingesetzt, den viele Anbieter mit der Ware Sport gewinnen wollen. Inzwischen bieten etliche Tageszeitungen, Zeitschriften, TV-Sender, reine Online-Medien und mehrer Radiosender professionelle Sportberichterstattung im WWW an. Im Mittelpunkt der Diplomarbeit stand nun die Frage, ob die Sportberichterstattung im neuen Medium etwas Innovatives bietet oder ob dort wieder nur Altbekanntes aus den traditionellen Massenmedien aufgetischt wird? Ebenfalls von Interesse war die Frage, ob die Defizite der Berichterstattung, die die Wissenschaft für die klassischen Medien aufgedeckt hat, si


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Product Details
  • ISBN-13: 9783838608617
  • Publisher: Diplom.de
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 15 mm
  • Weight: 349 gr
  • ISBN-10: 3838608615
  • Publisher Date: 30 May 1998
  • Height: 210 mm
  • No of Pages: 264
  • Series Title: German
  • Sub Title: Eine explorative Studie
  • Width: 148 mm


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Sportberichterstattung im Internet (WWW) und bei Online-Diensten: Eine explorative Studie
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