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Social Media Marketing Basics: The Jargon-Free Guide to Simple Social Media Marketing Success

Social Media Marketing Basics: The Jargon-Free Guide to Simple Social Media Marketing Success

          
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About the Book

Combining three best-selling books, along with new sections, Lewis Love's latest book serves as a great introduction to social media for marketing and business. Facebook - The worlds largest social network, and most lucrative when you get it right! Find out what to say - and what not to say - and how to go about your social media marketing on this mammoth platform. Learn how to find your customers and how to talk to them in a way they will enjoy. Twitter - Hashtag's are everywhere; TV, Radio, Billboards - but what actually are they and how do you use them effectively? All is revealed along with some common myths dispelled and some worrying findings as a result of independent research. Google+ - One of the newer networks, backed by one of the older companies in tech. Is it worth getting involved at such an early stage? What are the benefits if you do? How would you review and measure your efforts? It's all covered. Pinterest - The social network for the visually driven person, Pinterest has more to offer than cupcakes and interiors, but how would a plumber or mechanic utilise this network? With a bit of creative thinking, this is a network with huge potential for many industries. Vine - Now owned by Twitter, this is a network with serious potential for early adopters who get it right. But what do you need to do to 'get it right'? All of this and more is covered in the book that is designed to assist experienced and novice marketers alike.
About the Author: Lewis Love is a new media consultant based in Derbyshire, UK. Originally from Essex, Lewis worked on the breakfast show of a radio station for 18 months before travelling around the world. Upon his return, he moved to the midlands to study Media Studies at the University of Derby. He was the student representative for his course for three years, and was awarded the University of Derby Award Student of the Year for his work with local businesses. Since then, he's worked with start-ups in the fashion industry to multi-national corporations in the educational sector, advising, teaching and occasionally amusing them on how best to implement digital marketing strategies and enhance their online presence. Besides his work online, Lewis enjoys spending time with his girlfriend, Emily, whom he lives with in Derby. He's an Arsenal fan, although he kindly asks you not to hold that against him, and he enjoys a craft beer from time to time; produced by smaller, passionate breweries of course.


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Product Details
  • ISBN-13: 9781499555370
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 203 mm
  • No of Pages: 264
  • Series Title: English
  • Sub Title: The Jargon-Free Guide to Simple Social Media Marketing Success
  • Width: 127 mm
  • ISBN-10: 1499555377
  • Publisher Date: 14 May 2014
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 14 mm
  • Weight: 263 gr


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