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Sistemi di pagamento elettronico

Sistemi di pagamento elettronico

          
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International Edition


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About the Book

In un'epoca di rapidi progressi tecnologici e di trasformazione digitale, i metodi di pagamento elettronico hanno rivoluzionato il modo di condurre le transazioni finanziarie. "Digital Payment Preferences: A Study of Customer Perceptions" si addentra nel regno dei sistemi di pagamento elettronici, offrendo un'esplorazione completa di come i clienti percepiscono e interagiscono con queste tecnologie finanziarie innovative. Questo libro stimolante accompagna i lettori in un viaggio attraverso l'intricato panorama dei metodi di pagamento elettronico, svelando la complessa rete di atteggiamenti, convinzioni e comportamenti dei clienti che danno forma all'esperienza dei pagamenti digitali. Attraverso un esame meticoloso di casi di studio reali, ricerche all'avanguardia e intuizioni di esperti, questo libro fornisce una comprensione profonda dei fattori che influenzano le percezioni dei clienti nell'ecosistema dei pagamenti digitali. I punti salienti del libro sono: Approfondimenti psicologici: Esplora i fattori cognitivi ed emotivi che sono alla base della fiducia dei clienti, delle preoccupazioni per la sicurezza e dell'accettazione dei sistemi di pagamento elettronico. Comprendere come la progettazione dell'esperienza utente possa influenzare le percezioni e il processo decisionale. Analisi del comportamento dei consumatori: Ottenere informazioni preziose sull'adozione dei sistemi di pagamento elettronico.


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Product Details
  • ISBN-13: 9786207683406
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Edizioni Sapienza
  • Height: 229 mm
  • No of Pages: 208
  • Spine Width: 12 mm
  • Width: 152 mm
  • ISBN-10: 6207683404
  • Publisher Date: 21 Jun 2024
  • Binding: Paperback
  • Language: Italian
  • Returnable: N
  • Weight: 313 gr


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