Do we all define Search analytics in the same way? What are your current levels and trends in key measures or indicators of Search analytics product and process performance that are important to and directly serve your customers? how do these results compare with the performance of your competitors and other organizations with similar offerings? Are we making progress? and are we making progress as Search analytics leaders? How can we incorporate support to ensure safe and effective use of Search analytics into the services that we provide? How do we keep improving Search analytics?

Defining, designing, creating, and implementing a process to solve a business challenge or meet a business objective is the most valuable role... In EVERY company, organization and department.

Unless you are talking a one-time, single-use project within a business, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Search analytics investments work better.

This Search analytics All-Inclusive Self-Assessment enables You to be that person.

All the tools you need to an in-depth Search analytics Self-Assessment. Featuring 700 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Search analytics improvements can be made.

In using the questions you will be better able to:

- diagnose Search analytics projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

- implement evidence-based best practice strategies aligned with overall goals

- integrate recent advances in Search analytics and process design strategies into practice according to best practice guidelines

Using a Self-Assessment tool known as the Search analytics Scorecard, you will develop a clear picture of which Search analytics areas need attention.

Your purchase includes access details to the Search analytics self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.