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Schweigespirale von Elisabeth Noelle-Neumann in der Praxis: Analyse zur Aktualität am Fallbeispiel der US-Präsidentschaftswahl 2016

Schweigespirale von Elisabeth Noelle-Neumann in der Praxis: Analyse zur Aktualität am Fallbeispiel der US-Präsidentschaftswahl 2016

          
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About the Book

Bachelorarbeit aus dem Jahr 2017 im Fachbereich Medien / Kommunikation - Methoden und Forschungslogik, Note: 1,0, Bayerische Julius-Maximilians-Universität Würzburg (Politik und Soziologie), Sprache: Deutsch, Abstract: Individuen fürchten sich vor gesellschaftlicher Isolation, wenn sie glauben, mit ihrem Standpunkt der Mindermeinung anzugehören, und verfallen deshalb in Schweigen - dies ist die zentrale Aussage der Theorie der Schweigespirale von Elisabeth Noelle-Neumann aus dem Jahre 1972. Diese Literaturarbeit beschäftigt sich mit der Theorie der Schweigespirale, die zum Konzept der öffentlichen Meinung von Elisabeth Noelle-Neumann gehört. Ihr Konzept versucht, den Prozess zu beschreiben, wie öffentliche Meinung entsteht, und baut auf der Ansicht auf, dass Menschen aufgrund ihrer Angst vor gesellschaftlicher Isolation ständig das Meinungsklima in der Gesellschaft einschätzen und sich daran anknüpfend entscheiden, ob sie reden oder schweigen. Es stellt sich die Frage, ob die Theorie immer noch auf aktuelle Wahlen angewendet werden kann und den Anspruch erhebt, einen Beitrag zur Erklärung der Wirklichkeit zu leisten. Donald Trump wurde 2016 zum 45. Präsident der Vereinigten Staaten gewählt. Er selbst hat im Wahlkampf öfters wiederholt, dass ihn die schweigende Mehrheit am Ende zum Präsidenten wählen wird. Es drängt sich die Frage auf, ob bei der Präsidentschaftswahl der Prozess der Schweigespirale zu beobachten war. Dies herauszufinden, soll Ziel dieser Arbeit sein. Der erste Teil der Arbeit beschäftigt sich mit dem theoretischen Rahmen der Theorie der Schweigespirale. Zum einen wird dargestellt, wie das Wahlforschungsteam um die Wahlforscherin Noelle-Neumann die Schweigespirale entdeckte. Zum anderen soll erklärt werden, was Noelle-Neumann unter öffentlicher Meinung versteht, damit anschließend auf die Theorie der Schweigespirale und ihre Grundannahmen eingegangen werden kann. Besondere Beachtung erfährt die Isolationsfurcht des Individuums, das Meinungsklima und


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Product Details
  • ISBN-13: 9783668481367
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 58
  • Spine Width: 4 mm
  • Weight: 86 gr
  • ISBN-10: 3668481369
  • Publisher Date: 19 Jul 2017
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Analyse zur Aktualität am Fallbeispiel der US-Präsidentschaftswahl 2016
  • Width: 148 mm


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Schweigespirale von Elisabeth Noelle-Neumann in der Praxis: Analyse zur Aktualität am Fallbeispiel der US-Präsidentschaftswahl 2016
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Schweigespirale von Elisabeth Noelle-Neumann in der Praxis: Analyse zur Aktualität am Fallbeispiel der US-Präsidentschaftswahl 2016
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