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Rolle der Ersatzteillogistik in der Landmaschinenindustrie

Rolle der Ersatzteillogistik in der Landmaschinenindustrie

          
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About the Book

Studienarbeit aus dem Jahr 2014 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: 1,3, Private Fachhochschule Göttingen, Sprache: Deutsch, Abstract: Der Landwirtschaft wird eine hervorragende Wachstumsentwicklung prognostiziert. Die kontinuierlich wachsende Weltbevölkerung und der hieraus resultierende höhere Bedarf an Nahrungsmitteln stellen die Produzenten von landwirtschaftlichen Erzeugnissen vor neue Herausforderungen. Für die Markt- und Technologieführer in der Agrartechnik erwächst der unternehmerische Auftrag die Nahrungsgewinnung für die Menschheit auch zukünftig sicherzustellen. Zwecks Kultivierung und Nutzung aller agrarwirtschaftlichen Potenziale gewinnt ein funktionierender Maschinenpark für Landwirte, Lohnunternehmer, Maschinenringe und große Agrarunternehmen somit eine immer größere Bedeutung. Um einen konstanten Einsatz der Maschinen zu ermöglichen, ist eine reibungslose Ersatzteilversorgung essentiell. Im Zentrum der vorliegenden Arbeit steht daher die Herausarbeitung des Stellenwerts der Ersatzteillogistik in der Landmaschinenindustrie. In der Vergangenheit wurde das Thema Ersatzteillogistik bisweilen etwas stiefmütterlich behandelt und als notwendiges Übel im Anschluss an den Verkauf einer Maschine oder Anlage betrachtet. In vielen Unternehmen etablierte sich eine eindimensionale Denkweise, die aufgrund von starkem Neugeschäft für Innovationen im Bereich der abgeleiteten Geschäftsprozesse keine Notwendigkeit sah. Bei dieser Haltung wird vernachlässigt, dass die Ersatzteil-ogistik hochkomplexer Prozesse und proaktiver Handlungen bedarf und ein Differenziator sein kann, der den Kauf einer Maschine erst ermöglicht. Folgende Fragestellungen stehen demnach im Fokus der vorliegenden Arbeit: - Welche Bedeutung hat die Ersatzteillogistik bei Produzenten und bei Abnehmern von Landmaschinen? - Welche Erwartungen werden seitens erntender Unternehmer an die Ersatzteillogistik von Landmaschinenherstellern gestellt? - Welche Rolle spielt die Er


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Product Details
  • ISBN-13: 9783656856382
  • Publisher: Grin Verlag Gmbh
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 113 gr
  • ISBN-10: 3656856389
  • Publisher Date: 09 Dec 2014
  • Height: 297 mm
  • No of Pages: 36
  • Spine Width: 2 mm
  • Width: 210 mm


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Rolle der Ersatzteillogistik in der Landmaschinenindustrie
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Rolle der Ersatzteillogistik in der Landmaschinenindustrie
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