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Recruter: Des stratégies novatrices pour attirer, sélectionner et conserver les meilleurs talents.

Recruter: Des stratégies novatrices pour attirer, sélectionner et conserver les meilleurs talents.

          
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About the Book

RECRUTER - Des stratégies novatrices pour attirer, sélectionner et conserver les meilleurs talents.

Recruter des talents de qualité est de plus en plus difficile. Les gens ont le choix des employeurs. Ils ne recherchent plus qu'un simple travail, ils veulent une qualité de vie professionnelle qui s'harmonise avec leur vie personnelle. Ils veulent qu'on les séduise, qu'on leur donne le goût de travailler avec vous.

Les stratégies de recrutement qui consistaient à afficher une offre d'emploi et à faire passer une entrevue de sélection classique ne fonctionnent plus. Pour attirer les meilleurs talents, les entreprises doivent se réinventer. Elles doivent:

  • Fournir un environnement de travail stimulant, qui donne le goût à son personnel d'y travailler et surtout, d'y demeurer longtemps.
  • Appliquer des techniques de marketing novatrices pour trouver et attirer les candidats potentiels;
  • Créer un processus de sélection du personnel invitant, qui séduit, qui cherche réellement à concilier les besoins de l'individu avec ceux de l'entreprise.

Dans ce livre pratique, Daniel P. Baril, Ph. D. et Percy Grégoire, M. Éd. partagent une recette simple et efficace pour faire passer votre entreprise de ordinaire à extraordinaire et attirer et fidéliser les meilleurs talents.

TABLE DES MATIÈRES

CHAPITRE 1 - L'APPROCHE M.A.S.

CHAPITRE 2 - MOTIVER

  • Une entreprise extraordinaire
  • La gestion de la performance
  • Les objectifs
  • Les rôles et responsabilités
  • Les méthodes et procédures
  • Les outils et équipements
  • Les conditions environnementales
  • La communication
  • Le système de vérification
  • Le système de feed-back
  • Le système de motivation
  • Le développement des compétences

CHAPITRE 3 - ATTIRER

LA MARQUE EMPLOYEUR

  • Votre marque employeur - le portrait de votre entreprise
  • Le positionnement de votre entreprise
  • Le milieu de travail
  • L'environnement
  • Le climat professionnel et social
  • La rémunération, les avantages sociaux et les services de santé
  • Politiques familiales
  • L'implication sociale et le respect de l'environnement
  • Votre offre
  • Liste de vérification de votre marque employeur

LES STRATÉGIES D'ATTRACTION

  • L'offre d'emploi
  • Votre site Internet
  • Les sites d'emploi
  • Les publicités Google Ads
  • Les réseaux sociaux
  • La participation à des concours du meilleur employeur
  • Les moments de vérité
  • Les employés ambassadeurs
  • La chasse
  • La publicité coopérative
  • Les journées portes ouvertes
  • Les annonces cachées
  • La visibilité
  • La participation à des événements
  • L'insertion d'offres d'emploi avec vos produits
  • Liste de vérification des stratégies d'attraction

CHAPITRE 4 - SÉLECTIONNER

  • Le nouveau processus de recrutement
  • Identifier les besoins et les conditions de travail
  • Présenter une offre d'emploi alléchante
  • Effectuer l'entrevue de séduction
  • Faire le suivi
  • Embaucher

RESSOURCES


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Product Details
  • ISBN-13: 9782922642599
  • Publisher: Les Editions Media-Coach Inc.
  • Publisher Imprint: Les Editions Media-Coach Inc.
  • Height: 229 mm
  • No of Pages: 118
  • Spine Width: 6 mm
  • Weight: 168 gr
  • ISBN-10: 2922642593
  • Publisher Date: 16 Jun 2020
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Sub Title: Des stratégies novatrices pour attirer, sélectionner et conserver les meilleurs talents.
  • Width: 152 mm


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