If the single biggest influence in shaping consumers attitudes is community organizations, what are they and how can public relations help? Are we making progress? and are we making progress as Public relations leaders? What are the problems, opportunities and anticipated issues that public relations can address? How do we go about Securing Public relations? Is Supporting Public relations documentation required?

Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department.

Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Public relations investments work better.

This Public relations All-Inclusive Self-Assessment enables You to be that person.

All the tools you need to an in-depth Public relations Self-Assessment. Featuring 639 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Public relations improvements can be made.

In using the questions you will be better able to:

- diagnose Public relations projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

- implement evidence-based best practice strategies aligned with overall goals

- integrate recent advances in Public relations and process design strategies into practice according to best practice guidelines

Using a Self-Assessment tool known as the Public relations Scorecard, you will develop a clear picture of which Public relations areas need attention.

Your purchase includes access details to the Public relations self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.