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Professioneller Verkauf Mit Erfolgreichen Beziehungen: Kundenbindungsmanagement Für Finanzdienstleister

Professioneller Verkauf Mit Erfolgreichen Beziehungen: Kundenbindungsmanagement Für Finanzdienstleister

          
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About the Book

Finanzberater finden in diesem Buch eine praxisnahe Betrachtung und Anleitung zum Prozess von Beratung und Verkauf. Das Buch beinhaltet Antworten auf oft gestellte Fragen von Verkäufern. Außerdem bietet es die Möglichkeit der Selbstreflexion. Peter Becker stellt Instrumente zur Entwicklung von Kernkompetenzen für Verkäufer vor. Alle Inhalte sind in der Praxis erprobt und bereits erfolgreich umgesetzt worden. Sie stellen einen ganzheitlichen und praxisnahen, systemischen Verkaufs- und Beratungsansatz dar. Eins greift ins nächste; somit wird der Prozess des Verkaufens in der Vorbereitung, der Durchführung und der Nachbereitung wie in einem Zeitstrahl erkennbar. Die einzelnen Module lauten: Das Wissen = die Theorie, das Können = das Anwenden, die soziale Intelligenz = der Umgang mit Menschen, die Persönlichkeit = ich als Verkäufer. Die Thematik ist allgemeinverständlich beschrieben und kann in einzelnen Schritten wie auch im Ganzen erlernt und angewandt werden.


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Product Details
  • ISBN-13: 9783834928481
  • Publisher: Springer Fachmedien Wiesbaden
  • Binding: Paperback
  • Height: 210 mm
  • No of Pages: 200
  • Series Title: German
  • Sub Title: Kundenbindungsmanagement Für Finanzdienstleister
  • Width: 148 mm
  • ISBN-10: 3834928488
  • Publisher Date: 22 Jun 2011
  • Edition: 2011 ed.
  • Language: German
  • Returnable: Y
  • Spine Width: 9 mm
  • Weight: 195 gr


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Professioneller Verkauf Mit Erfolgreichen Beziehungen: Kundenbindungsmanagement Für Finanzdienstleister
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