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Perspektiven im Cash-and-Carry Großhandel. Die Metro Group, FEGRO/SELGROS und Edeka

Perspektiven im Cash-and-Carry Großhandel. Die Metro Group, FEGRO/SELGROS und Edeka

          
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About the Book

Studienarbeit aus dem Jahr 2015 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Note: 2,0, SRH Hochschule Riedlingen, Sprache: Deutsch, Abstract: Ziel dieser Arbeit ist es, die aktuelle Situation im deutschen Großhandel zu beschreiben und die Entwicklungsperspektiven aufzuzeigen. Im ersten Abschnitt wird der Begriff des Großhandels definiert und auf die verschiedenen Betriebsformen des Großhandels eingegangen. Der Schwerpunkt wird auf die Betriebsform des Cash-and-Carry-Großhandels gelegt. Die weiteren Betriebsformen des Großhandels werden kurz angeschnitten, da eine ausführliche Behandlung der verschiedenen Betriebsformen den Umfang der Hausarbeit überschreiten würde. Außerdem wird auf die Funktionen des Großhandels eingegangen. Für diesen Bereich werden zwei wissenschaftliche Bücher herangezogen, die sich mit dem Thema "Großhandel" befassen. Die Hausarbeit enthält im praktischen Teil viele praxisnahe Fakten. Als Praxisunternehmen wird die Metro AG mit dem Geschäftssegement Metro Cash-and-Carry als weltweit führender Großhandel beleuchtet. Hier werden die Anzahl der Märkte, die Standorte, das Warenangebot, die Anzahl der Mitarbeiter sowie der Umsatz der Metro Cash-and-Carry analysiert. Zuletzt werden zwei Mitbewerber der Metro Cash & Carry vorgestellt und ein Vergleich zur Metro Cash-and-Carry gezogen. Der praktische Teil der Hausarbeit basiert hauptsächlich auf Internetquellen des Unternehmens. Aufgrund der wachsenden Anforderungsprofile der Großhandelskunden nach frischen, hochwertigen Produkten haben immer mehr Großhandelsunternehmen die Betriebsform des Cash-and-Carry-Großhandels eingeführt. Es ist zu hinterfragen, ob die Cash-and-Carry-Märkte im Bereich des Großhandels zukunftsfähig sind. Wird die große Expansionsrate der Cash-and-Carry-Märkte dazu führen, dass ein Überangebot an Märkten entsteht und die Cash-and-Carry-Branche auf dem Markt nicht standhalten kann?


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Product Details
  • ISBN-13: 9783668525528
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 30
  • Spine Width: 2 mm
  • Width: 148 mm
  • ISBN-10: 3668525528
  • Publisher Date: 20 Sep 2017
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 50 gr


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