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Objectif Plume: comment écrire un discours, construire un message et convaincre un auditoire

Objectif Plume: comment écrire un discours, construire un message et convaincre un auditoire

          
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About the Book

N'avez-vous jamais été contraint d'écouter quelqu'un qui parle pour ne rien dire ?

Cette sensation d'ennui et de néant est particulièrement désagréable, surtout quand on n'est pas en mesure d'interrompre celui qui s'écoute parler ! Vous devez vous interdire d'infliger ce supplice à celles et ceux qui vous consacrent du temps... et c'est exactement ce que vous propose de livre !

Cela implique de se mettre dans la peau d'un auteur, d'identifier l'objectif de votre discours, de choisir le bon message en fonction de votre auditoire, de trouver le style adéquat selon le contexte, d'être convaincu par ce que vous dites, de rédiger un plan pour structurer votre texte, de surmonter les éventuelles difficultés que vous allez rencontrer voire d'user de ruse pour convaincre vos auditeurs...

Ce guide pratique vous propose une méthode pas-à-pas avec une approche simple à comprendre et rapide à mettre en oeuvre.

Grâce à ce livre, vous découvrirez donc comment...

  • Ecrire pour soi... ou pour un autre
  • Définir le bon objectif et choisir le bon message
  • Etre authentique et convaincu (ou pouvoir l'être)
  • Avoir du style ou trouver son style
  • Rédiger un plan et placer une annonce
  • Construire une bonne histoire et structurer le récit
  • Surmonter les difficultés pour chaque partie du discours
  • Stimuler la motivation et encourager ses équipes
  • Lancer un projet, un produit ou un service
  • Annoncer une décision difficile
  • Proposer un bilan et un plan d'action
  • Argumenter, persuader... et manipuler ?

Bref, OBJECTIF PLUME va vous permettre d'écrire des discours efficaces et percutants qui vous permettront de faire mouche, que vous soyez celui qui tient le micro... ou le speechwriter caché dans l'ombre d'une personnalité.

Cliquez en haut à droite sur "Acheter en 1-Click"... et recevez immédiatement votre livre !


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Product Details
  • ISBN-13: 9791094196045
  • Publisher: Adalta Media
  • Publisher Imprint: Adalta Media
  • Height: 203 mm
  • No of Pages: 118
  • Series Title: French
  • Sub Title: comment écrire un discours, construire un message et convaincre un auditoire
  • Width: 133 mm
  • ISBN-10: 1094196045
  • Publisher Date: 09 Feb 2016
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Spine Width: 6 mm
  • Weight: 131 gr


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