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O mercado dos veículos usados

O mercado dos veículos usados

          
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About the Book

O mercado dos veículos usados está em plena expansão, com dois terços dos franceses a preferirem os veículos usados aos novos. Entre janeiro e março de 2006, foram vendidos mais de 500.000 veículos. O mercado automóvel pode estar em baixa, mas o sector da segunda mão está de boa saúde. Em 2005, foram vendidos mais de 5.300.000 veículos, ou seja, duas vezes e meia mais do que os fabricantes conseguiram vender novos. Este fenómeno de longa data está a crescer. Atualmente, 60% de todos os condutores compraram os seus automóveis em segunda mão. Todos os veículos são vendidos entre particulares, sendo que seis em cada dez veículos em segunda mão são vendidos entre particulares sem intermediário profissional. A economia inclui nos seus modelos um grande número de mercados teóricos, mas poucos deles abordam o mercado de segunda mão. No entanto, este mercado está a assumir gradualmente um papel predominante na economia e, em alguns sectores, como o mercado automóvel, pode ultrapassar o mercado tradicional (o mercado primário). Este mercado caracteriza-se pela heterogeneidade dos seus produtos, mas também pela presença de informação assimétrica. Isto deve-se ao facto de...


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Product Details
  • ISBN-13: 9786206126997
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Edicoes Nosso Conhecimento
  • Height: 229 mm
  • No of Pages: 52
  • Spine Width: 3 mm
  • Width: 152 mm
  • ISBN-10: 6206126994
  • Publisher Date: 25 Jun 2023
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Weight: 91 gr


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