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Neuroeconomics. Erklärung ökonomischer Handlungsweisen durch neuronale Prozesse

Neuroeconomics. Erklärung ökonomischer Handlungsweisen durch neuronale Prozesse

          
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About the Book

Bachelorarbeit aus dem Jahr 2010 im Fachbereich Führung und Personal - Sonstiges, Note: 80/110, Libera Università di Bolzano (Fakultät für Wirtschaftswissenschaften), Sprache: Deutsch, Abstract: Die Neuroökonomie ist eine noch sehr junge Wissenschaft und bezeichnet die Verknüpfung der Neurowissenschaften mit den Wirtschaftswissenschaften. Die Zielstellung dieser Arbeit besteht in der Ermittlung dieser Zusammenhänge. Im Besonderen geht es darum eine Erklärung zu finden wie Emotionen unser Verhalten und unsere Entscheidungsfindung beeinflussen. Mittels verschiedener Experimente wird versucht zu erläutern, wie Emotionen ökonomische Handlungsweisen beeinflussen und welche Gehirnregionen dabei zuständig sind. Diese neuronalen Prozesse werden dann dafür genutzt um eine Erklärung für die ökonomische Handlungslogik zu finden. Anschließend wird noch auf die Vor- und Nachteile eingegangen, die diese neue Wissenschaft mit sich bringt und mittels Kritiken und Aussagen von Autoren ein kurzer Ausblick erstellt.


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Product Details
  • ISBN-13: 9783656698753
  • Publisher: Grin Verlag Gmbh
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 95 gr
  • ISBN-10: 3656698759
  • Publisher Date: 06 Aug 2014
  • Height: 210 mm
  • No of Pages: 64
  • Spine Width: 4 mm
  • Width: 148 mm


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Neuroeconomics. Erklärung ökonomischer Handlungsweisen durch neuronale Prozesse
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