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Multimedia-Informationssysteme in der Tourismusbranche

Multimedia-Informationssysteme in der Tourismusbranche

          
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About the Book

Inhaltsangabe: Einleitung: Die Tourismusbranche ist eine jener Wirtschaftszweige, in denen die Entwicklung des computergestützten Handels am weitesten fortgeschritten ist. Neben globalen Distributionssystemen wie AMADEUS, COVIA, GALILEO und SABRE entstehen zur Zeit auf regionaler und nationaler Ebene touristische Informations- und Reservierungssysteme. Es ist dabei ein eigentlicher Wettlauf unter den Entwicklern solcher Systeme entstanden, der dazu führt, daß neueste Technologien wie Breitbandkommunikation und insbesondere Multimedia in äußerst kreativer Weise eingesetzt werden, denn ein Bild sagt mehr aus als tausend Worte. Diese Erfahrung machen Expedienten täglich in ihren Kundengesprächen, „Haben sie davon nicht ein Bild? Ist das im Katalog abgebildet? Wie sieht denn das Hotel aus?" Die Entscheidung für eine Reise fällt um so leichter, je eher sich der Kunde ein Bild von dem machen kann, was ihn erwartet. Ein Bild im wahrsten Sinne des Wortes: Multimedia heißt das Zauberwort. Es wird immer häufiger und zu Recht als die Technologie der 90er Jahre und danach erkannt bzw. genannt. Sie steht für das Zusammenwachsen der Rechnerwelt, der Konsumelektronik und der Telekommunikation auf einzelnen oder vernetzten Rechnern (PCs oder Workstations). Fortschritte in der Konstruktion enormer Speicher, Vernetzungs- und Transportkapazitäten und bahnbrechende Entwicklungen bei der Kompression sowie Dekompression von Daten haben es ermöglicht, den PC zum multifunktionalen AV-Medium zu befördern. Diese Rechnergeneration der Zukunft kann nicht nur Texte, Zahlen und Grafiken konstruieren, verarbeiten, wiedergeben und speichern, sondern auch hochauflösende Bilder, Animationen (Trickfilme), Ton- bzw. Musikpassagen sowie Video- bzw. Filmsequenzen. Die vielfältigen Möglichkeiten einer multimodalen Präsentation, Kommunikation, Verarbeitung und Speicherung realer oder konstruierter (virtueller) Sachverhalte sind derart verlockend, daß sich Multimedia auch in der Touristikbranche einen Sta


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Product Details
  • ISBN-13: 9783838633275
  • Publisher: Diplom.de
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 7 mm
  • Width: 148 mm
  • ISBN-10: 383863327X
  • Publisher Date: 02 May 2001
  • Height: 210 mm
  • No of Pages: 120
  • Series Title: German
  • Weight: 168 gr


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