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Modellierung von Geschäftsprozessen im Internet am Beispiel der Versicherungswirtschaft

Modellierung von Geschäftsprozessen im Internet am Beispiel der Versicherungswirtschaft

          
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About the Book

Inhaltsangabe: Inhaltsverzeichnis: Inhaltsverzeichnis: 1.Einführung und Ergebnis 1.1.Motivation1 1.2.Aufgabenstellung1 1.3.Organisation dieser Arbeit2 1.4.Ergebnisse3 2.Modellierung von Geschäftsprozessen5 2.1.Projektorganisation9 2.2.Business Process (Re-)engineering12 2.3.Modellierung von Geschäftsprozessen18 2.3.1.Geschäftsprozesse19 2.3.2.Modellierungsmethoden und Tools22 2.3.3.ARIS Easy Design25 2.3.3.1.Architektur integrierter Informationssysteme (ARIS)26 2.3.3.2.Ereignisgesteuerte Prozeßketten29 2.3.3.3.Funktionszuordnungsdiagramme30 2.3.3.4.Funktionsbäume31 2.4.Workflows31 2.4.1.Klassifikation34 2.4.2.Vom Geschäftsprozeß zum Workflow36 2.5.Workflow-Management-Systeme (WfMS)37 2.5.1.Definition und Abgrenzung37 2.5.2.Workflow Management Coalition (WfMC)39 2.6.WWW und das Internet als Enabler41 3.Das Internet aus Versicherungssicht47 3.1.Bedeutung des Internet für die Versicherungswirtschaft47 3.1.1.Erschließung zusätzlicher Kundenpotentiale47 3.1.2.Verbesserung der Servicequalität48 3.1.3.Image- und Erfahrungsgewinn50 3.1.4.Internet als Teil des Marketing-Mix50 3.2.Dienste im Internet51 3.3.Ist-Analyse 57 3.3.1.Deutschland57 3.3.2.State of the Art im Weltmarkt60 3.3.3.Marktbedeutung und Branchenvergleich62 3.4.Zukünftige Entwicklungen64 3.5.Technische und rechtliche Rahmenbedingungen67 3.5.1.Abschottung durch Firewallsysteme68 3.5.2.Gesicherte Datenübertragung69 3.5.3.Geschlossene Benutzergruppen70 3.5.4.Online-Transaktionen71 3.5.4.1.Digitale Signaturen72 3.5.4.2.Elektronische Unterschrift75 3.5.4.3.Die Umsetzung in der Praxis76 4.Zielgruppensegmentierung79 4.1.Versicherungskunden 80 4.1.1.Privatpersonen als Neukunden80 4.1.1.1.Optimales Online-Werbekonzept für Versicherungen85 4.1.2.Private Bestandskunden90 4.1.3.Firmen-Neukunden92 4.1.4.Firmen-Bestandskunden93 4.2.Außendienst95 4.2.1.Tarifierung, Angebotswesen und Bestandsführung 96 4.2.2.Agenturorganisation, Materialwesen, Schulung100 4.2.3.Ausschließlic


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Product Details
  • ISBN-13: 9783838640044
  • Publisher: Diplom.de
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 12 mm
  • Width: 148 mm
  • ISBN-10: 3838640047
  • Publisher Date: 02 May 2001
  • Height: 210 mm
  • No of Pages: 202
  • Series Title: German
  • Weight: 272 gr


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Modellierung von Geschäftsprozessen im Internet am Beispiel der Versicherungswirtschaft
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