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Mikro-Okonomie Der Globalisierung: Kaffee, Kaufleute Und Konsumenten Im Kaiserreich 1870-1914

Mikro-Okonomie Der Globalisierung: Kaffee, Kaufleute Und Konsumenten Im Kaiserreich 1870-1914

          
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About the Book

Wie werden Globalisierungsprozesse vor Ort wirksam, wie verandern sich Institutionen und Markte, und wie konnen einzelne Akteure globale Prozesse beeinflussen? Diesen Fragen geht die Studie am Beispiel eines der wichtigsten Welthandelsguter auf einem seiner grossten Markte nach. Untersucht werden Gross- und Einzelhandler sowie Konsumenten in ihren spezifischen Handlungskontexten. Kaffee hatte im Kaiserreich den Status eines alltaglichen Konsumgutes. Diese Nachfrage ist aber nicht ohne die vertikale Integration der Handels- und Verarbeitungsstufen zu erklaren. Um im scharfen Wettbewerb zu bestehen, fuhrte der Grosshandel Institutionen wie die Terminborse ein, und der Einzelhandel lockte mit Innovationen wie dem Massenfilialwesen neue Kunden. Diese Strategien fuhrten zugleich aber zu Konflikten, die aus den einzelnen Akteuren Interessengruppen mit unterschiedlichen Anspruchen an die Politik werden liessen. Der mikrohistorische Zugriff der Studie zeigt nicht zuletzt die Bruchigkeit der Globalisierung als historischem Prozess auf und stellt damit das Linearitatsmodell der Globalisierungsforschung in Frage.


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Product Details
  • ISBN-13: 9783412207724
  • Publisher: Bohlau Verlag
  • Publisher Imprint: Bohlau Verlag
  • Height: 231 mm
  • No of Pages: 436
  • Series Title: Industrielle Welt
  • Sub Title: Kaffee, Kaufleute Und Konsumenten Im Kaiserreich 1870-1914
  • Width: 154 mm
  • ISBN-10: 3412207721
  • Publisher Date: 03 Nov 2011
  • Binding: Hardback
  • Language: German
  • Returnable: N
  • Spine Width: 0 mm
  • Weight: 700 gr


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Mikro-Okonomie Der Globalisierung: Kaffee, Kaufleute Und Konsumenten Im Kaiserreich 1870-1914
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