Media Ethics: Cases and Moral Reasoning challenges readers to think analytically about ethical situations in mass communication through original case studies and commentaries about real-life media experiences. This text provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases. Focusing on a wide spectrum of ethical issues faced by media practitioners, the cases in this Tenth Edition include the most recent issues in journalism, broadcasting, advertising, public relations, and entertainment.
Visit the companion website at www.mediaethicsbook.com.
About the Author: Clifford G. Christians is Research Professor of Communications, Professor of Journalism, and Professor of Media Studies Emeritus at the University of Illinois, Urbana-Champaign.
Mark Fackler is Professor of Communications emeritus at Calvin College, Grand Rapids, Michigan.
Kathy Brittain Richardson is the president of Westminster College in New Wilmington, Pennsylvania. She is the former provost and a professor of communication at Berry College, Rome, Georgia.
Peggy J. Kreshel is Associate professor of Advertising at the Grady College of Journalism and Mass communication and an affiliate faculty member of the Institute for Women's Studies at the University of Georgia.
Robert H. Woods, Jr. is Professor of Communication at Spring Arbor University in Spring Arbor, Michigan. He is executive director of the Christianity and Communication Studies Network (www.theccsn.com).
