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Mavericks at Work: Why the most original minds in business win

Mavericks at Work: Why the most original minds in business win

          
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About the Book

An engaging and incisive look at today's top business leaders - visionary and creative mavericks who are changing the way we do business. Inspiring and accessible, 'Mavericks at Work' is for anyone who wants to succeed in business - from the entry-level employee to the CEO.

In 'Mavericks at Work', two high-profile journalists introduce an inspiring group of entrepreneurs and executives who are building great businesses by challenging business as usual. From break-the-mould innovators such as HBO, Pixar, and Netflix to global giants such as IBM and Procter & Gamble, these mavericks are winning big by devising new answers to the oldest (and toughest) challenges of competition and leadership. Their stories are exciting - and their ideas are truly powerful.

Real mavericks know that:

  • Big, original ideas pay big dividends
  • Being different makes all the difference
  • Nobody is as smart as everybody
  • Cheaper is better, but value is priceless
  • Great leaders are insatiable learners

'Mavericks at Work' is a relentlessly useful how-to book. But it is also an eye-opening what-if book - with insights that showcase the power of business at its best and set a positive agenda for the future.


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Product Details
  • ISBN-13: 9780007244072
  • Publisher: HarperCollins Publishers
  • Publisher Imprint: Harper
  • Depth: 27
  • Language: English
  • Returnable: Y
  • Sub Title: Why the most original minds in business win
  • Width: 127 mm
  • ISBN-10: 000724407X
  • Publisher Date: 04 Feb 2008
  • Binding: Paperback
  • Height: 203 mm
  • No of Pages: 338
  • Spine Width: 21 mm
  • Weight: 304 gr


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