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Marketing Activities: January 1955 (Classic Reprint)

Marketing Activities: January 1955 (Classic Reprint)

          
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About the Book

Excerpt from Marketing Activities: January 1955

But, surprising to some, it has received an equally warm welcome from the school children, too!

Early reports on the program show that it is Off to a good, quick start. And its speedy introduction, and the widespread approval it has received, promise it a bright future in introducing more Of this genera tion of growing young Americans to the benefits-and the pleasures-of drinking plenty Of good fresh milk.

The rapidity with which the program was introduced is an outstanding example of getting a new public program to work particularly impres sive in View of the magnitude Of the program, its wide extent, and the chain of Federal, State and local responsibility through which it Operates.

The Special School Milk Program was announced September 10. Just five days later, the first Of the States came into the program. And within two months, it was established in all A8 States and the District Of Columbia.

This speed was achieved only by plenty Of hard, fast work by its Fed eral administrators in the Agricultural Marketing Service of the U. S. Department' Of Agriculture, by State administrators in the State educational agencies, and.by local administrators in school systems across the country. The program could be introduced so effectively and so quickly only by the willingness of all these people to give extra effort in behalf Of the children who benefit from it.

Efforts Of these workers in introducing the program were stimulated by reports of the hearty reception it has received by children, in the schools where it had already gotten under way.

About the Publisher

Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com

This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.


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Product Details
  • ISBN-13: 9780365138709
  • Publisher: Forgotten Books
  • Publisher Imprint: Forgotten Books
  • ISBN-10: 0365138703
  • Publisher Date: 24 Jan 2019


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