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Manual de Logística - Da Nacional à Internacional: Um Guia Completo e Definitivo sobre Logística

Manual de Logística - Da Nacional à Internacional: Um Guia Completo e Definitivo sobre Logística

          
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About the Book

Não é apenas mais um livro Básico em Logística, mas sim, trata-se de uma obra completa com tudo aquilo que é pertinente à área de Logística nacional e Internacional, de fácil leitura e de completo entendimento por estudantes, profissionais e professores da área.Manual de Logística (da Nacional à Internacional), apresenta-se por uma leitura atualizada, simples e prática. Ideal para estudantes que estejam ingressando na área ou para pessoas que buscam entender um pouco mais o funcionamento e as práticas Logísticas dentro ou fora do Brasil.E por ser um livro de Logística completo, do Básico ao Avançado, ele também é indicado para profissionais de logística e empresários que pretendem importar ou exportar, pois leva o leitor da teoria à gestão prática da Logística Internacional.Este livro aborda todos os aspectos fundamentais em Logística, apresentando amplamente os conceitos sobre as operações de logística interna (nacional) e sua aplicabilidade no dia-a-dia das empresas, como Suprimentos, Produção, Armazenagem, Distribuição, Modais de Transporte, Classificação de Cargas, Transporte e acondicionamento, Custos logísticos, Legislação que a integra, Marketing Logístico e muito mais.Dentro da parte contextual dos processos de Logística, o livro aborda amplamente a Distribuição Física e o Marketing, Marketing Share, Ciclo de Pedidos, Logística na Distribuição, Estrutura de Canais e Participantes, Trade Marketing, entre outras.Conta também com uma grande explicação sobre a Logística Internacional (e suas regras internacionais de compra e venda de mercadorias) com informações muito bem detalhadas, e detalhamento acerca da importação e exportação de mercadorias e como se procedem os conceitos Aduaneiros e Alfandegários neste cenário.Dentro do âmbito do Gestão de Armazenagem, Estoque e Movimentação são destacados sua teoria e prática, com apresentação de documentos entre outras. Também são apresentadas opções de Estocagem ou Armazenagem, Centros de Distribuição, Gestão de Transporte e Seguro.Este livro é fundamental para: Professores de Comércio Exterior e Logística Internacional, Alunos de Administração e Logística e Comex, Compradores Internacionais, Vendedores Internacionais, Representantes Comerciais, Agentes Comissionados, Trading Companies, Despachantes Aduaneiros, Transportadores Rodoviários Nacionais e Internacionais, Agentes de Carga, NVOCCs, Agentes Marítimos e Portuários, Companhias Aéreas, entre outros.Sobre os autores: - Caio Roberto de Souza Filho é Despachante Aduaneiro e trabalha a mais de 20 anos na área de Comércio Exterior e Logística Internacional, para empresas Nacionais e Multinacionais.- Jair Ruinho Gonçalves Júnior é Professor Acadêmico de Logística, atuando a mais de 30 anos como administrador na área de Gerência de Vendas e Logística (Nacional e Internacional).


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Product Details
  • ISBN-13: 9798634669328
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 229 mm
  • No of Pages: 150
  • Spine Width: 10 mm
  • Weight: 285 gr
  • ISBN-10: 8634669327
  • Publisher Date: 07 Apr 2020
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Sub Title: Um Guia Completo e Definitivo sobre Logística
  • Width: 152 mm


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