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Manual de Gatilhos Mentais Para Leigos: Não entendeu? Então compra!

Manual de Gatilhos Mentais Para Leigos: Não entendeu? Então compra!

          
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About the Book

Verdadeiramente, decisões são tomadas primeiramente no inconsciente e, só depois, vêm à consciência, geralmente acompanhadas de uma justificativa racional! Todos os dias tomamos mais de 40.000 decisões.Essas escolhas passam pela decisão de que em que lado da cama dormir, que horas acordar, que roupa vestir, que comida comer, que dieta indicar ou iniciar, atitudes rotineiras como caminhar, correr, que academia se matricular, ou até de ler esse livro! E, do mesmo modo que escolhemos fazer algo, escolher não fazer nada é também uma forma de decidir.Todas essas decisões são baseadas em uma série de prismas, internos e externos, que estão relacionadas à personalidade, ao humor, à expectativa e etc, que despertam em nós um determinado desejo entre optar por decidir por uma determinada situação ou outra. Certamente essas decisões também estão diretamente relacionadas ao consumo, à venda, ao fechamento de negócios, a consumir conteúdo!Por isso, entender os critérios que levam as pessoas a optar por uma coisa no lugar de outra pode fazer toda a diferença na hora de elaborar a sua estratégia de comunicação.E, é nessa hora que entram os gatilhos mentais.


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Product Details
  • ISBN-13: 9781699991367
  • Publisher: Independently Published
  • Publisher Imprint: Independently Published
  • Height: 229 mm
  • No of Pages: 92
  • Spine Width: 6 mm
  • Weight: 145 gr
  • ISBN-10: 1699991367
  • Publisher Date: 19 Oct 2019
  • Binding: Paperback
  • Language: Portuguese
  • Returnable: N
  • Sub Title: Não entendeu? Então compra!
  • Width: 152 mm


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