Home > General > Managing Intellectual Property : The Strategic Imperative
40%
Managing Intellectual Property : The Strategic Imperative

Managing Intellectual Property : The Strategic Imperative

          
5
4
3
2
1

Out of Stock


Premium quality
Premium quality
Bookswagon upholds the quality by delivering untarnished books. Quality, services and satisfaction are everything for us!
Easy Return
Easy return
Not satisfied with this product! Keep it in original condition and packaging to avail easy return policy.
Certified product
Certified product
First impression is the last impression! Address the book’s certification page, ISBN, publisher’s name, copyright page and print quality.
Secure Checkout
Secure checkout
Security at its finest! Login, browse, purchase and pay, every step is safe and secured.
Money back guarantee
Money-back guarantee:
It’s all about customers! For any kind of bad experience with the product, get your actual amount back after returning the product.
On time delivery
On-time delivery
At your doorstep on time! Get this book delivered without any delay.
Notify me when this book is in stock
Add to Wishlist

About the Book

The book, now in its fifth edition, offers a comprehensive treatment of Intellectual Property concepts and their applications in Indian industry. It provides a strategic framework for IP management, leading to competitive advantage for a business enterprise. Besides explaining the conceptual framework and practices of IP management, the book discusses IP as a strategic tool, its commercial exploitation and strategies for risk management of IP. Web-based material comprising chapter-wise PowerPoint Presentations (PPTs) and Multiple Choice Questions is available at www.phindia.com/sople.

This book is primarily intended as a text for postgraduate students of management, students of engineering and those who are pursuing certificate, postgraduate diploma or degree courses in IPR. In addition, professionals and corporate decision-makers should find the text valuable.

NEW TO THE FIFTH EDITION
• A new chapter has been introduced on Filing Patent Applications.
• Numerous sections such as clinical research regulations, planned purification, combination therapy, alternate delivery, trade dress trademark protection, trademark caution notice, comparative advertising and trademark violation, contributory and vicarious infringement, two statutes for farmers’ rights, incremental innovation, piracy in fashion design, patentable or not patentable biotech inventions have now been incorporated in the respective chapters.
• More cases/caselets have been introduced in the present edition.
KEY FEATURES
• Discusses IPs such as Patents, Copyrights, Trademarks, Trade Secrets, Designs, Semiconductor Circuit Layouts and Geographical Indications, etc.
• Practices issues of IPRs in Cyber Space, Fashion Design, Biotechnology and Pharmaceutical industry.
• Classifies systems in practice for various IPs.
• Provides IPRs legal provision in Indian context.
• Includes a comprehensive glossary of important terms.
• Encloses CD-ROM containing Intellectual Property Rights’ laws in India as per the latest amendments.

About the Author

VINOD V. SOPLE, is the Director, ITM SIA Business School, Mumbai, Maharashtra. He has over a decade of experience in teaching management subjects in India and abroad, apart from professional experience in more than two decades in various functional areas of management. He has contributed several research papers in reputed management journals. He has authored many books, including Business Process Outsourcing, and Managing Intellectual Property, published by PHI Learning.



Table of Contents:
Preface. Part I: Intellectual Property—A Strategic Tool 1. Intellectual Property System. 2. IP Rights and Marketing Regulations. 3. IP Management Framework. 4. IP Audits. Part II: Intellectual Property—Legal Protection 5. Intellectual Property Rights (IPRs). 6. Patents. 7. Trademarks. 8. Copyrights. 9. Trade Secrets. 10. Industrial Designs. 11. Geographical Indications (GI). 12. Semiconductor Integrated Circuit Layout Design. 13. The Protection of Plant Varieties and Farmers’ Rights (PPVFR) 14. Biodiversity and Traditional Knowledge. Part III: Intellectual Property—Industry Practices and Issues 15. IPRs in Cyber Space. 16. IPRs in Pharmaceutical Sector. 17. IPRs in Fashion Industry. 18. IPRs in Biotechnology Sector. Part IV: Intellectual Property—Exploitation and Risk Coverage 19. Intellectual Property Licensing. 20. Intellectual Property Insurance. 21. Securitisation of Intellectual Property. 22. Valuation of Intellectual Property. 23. Filing Patent Application. Annexures—1. International Patent Classification Schemes. 2. International Schedule of Classes of Goods and Services for Trademarks. 3. Locarno Classification for Industrial Designs. 4. Information Sources on Intellectual Property Rights. Glossary. Company Index. Subject Index.


Best Sellers



Product Details
  • ISBN-13: 9788120352650
  • Publisher: PHI
  • Edition: 5
  • No of Pages: 500
  • ISBN-10: 8120352653
  • Publisher Date: 2016
  • Height: 241 mm
  • Width: 160 mm

Related Categories

Similar Products

How would you rate your experience shopping for books on Bookswagon?

Add Photo
Add Photo

Customer Reviews

REVIEWS           
Click Here To Be The First to Review this Product
Managing Intellectual Property : The Strategic Imperative
PHI -
Managing Intellectual Property : The Strategic Imperative
Writing guidlines
We want to publish your review, so please:
  • keep your review on the product. Review's that defame author's character will be rejected.
  • Keep your review focused on the product.
  • Avoid writing about customer service. contact us instead if you have issue requiring immediate attention.
  • Refrain from mentioning competitors or the specific price you paid for the product.
  • Do not include any personally identifiable information, such as full names.

Managing Intellectual Property : The Strategic Imperative

Required fields are marked with *

Review Title*
Review
    Add Photo Add up to 6 photos
    Would you recommend this product to a friend?
    Tag this Book
    Read more
    Does your review contain spoilers?
    What type of reader best describes you?
    I agree to the terms & conditions
    You may receive emails regarding this submission. Any emails will include the ability to opt-out of future communications.

    CUSTOMER RATINGS AND REVIEWS AND QUESTIONS AND ANSWERS TERMS OF USE

    These Terms of Use govern your conduct associated with the Customer Ratings and Reviews and/or Questions and Answers service offered by Bookswagon (the "CRR Service").


    By submitting any content to Bookswagon, you guarantee that:
    • You are the sole author and owner of the intellectual property rights in the content;
    • All "moral rights" that you may have in such content have been voluntarily waived by you;
    • All content that you post is accurate;
    • You are at least 13 years old;
    • Use of the content you supply does not violate these Terms of Use and will not cause injury to any person or entity.
    You further agree that you may not submit any content:
    • That is known by you to be false, inaccurate or misleading;
    • That infringes any third party's copyright, patent, trademark, trade secret or other proprietary rights or rights of publicity or privacy;
    • That violates any law, statute, ordinance or regulation (including, but not limited to, those governing, consumer protection, unfair competition, anti-discrimination or false advertising);
    • That is, or may reasonably be considered to be, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
    • For which you were compensated or granted any consideration by any unapproved third party;
    • That includes any information that references other websites, addresses, email addresses, contact information or phone numbers;
    • That contains any computer viruses, worms or other potentially damaging computer programs or files.
    You agree to indemnify and hold Bookswagon (and its officers, directors, agents, subsidiaries, joint ventures, employees and third-party service providers, including but not limited to Bazaarvoice, Inc.), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys' fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party.


    For any content that you submit, you grant Bookswagon a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell, transfer, and/or distribute such content and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. Additionally,  Bookswagon may transfer or share any personal information that you submit with its third-party service providers, including but not limited to Bazaarvoice, Inc. in accordance with  Privacy Policy


    All content that you submit may be used at Bookswagon's sole discretion. Bookswagon reserves the right to change, condense, withhold publication, remove or delete any content on Bookswagon's website that Bookswagon deems, in its sole discretion, to violate the content guidelines or any other provision of these Terms of Use.  Bookswagon does not guarantee that you will have any recourse through Bookswagon to edit or delete any content you have submitted. Ratings and written comments are generally posted within two to four business days. However, Bookswagon reserves the right to remove or to refuse to post any submission to the extent authorized by law. You acknowledge that you, not Bookswagon, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Bookswagon, its agents, subsidiaries, affiliates, partners or third party service providers (including but not limited to Bazaarvoice, Inc.)and their respective directors, officers and employees.

    Accept

    New Arrivals



    Inspired by your browsing history


    Your review has been submitted!

    You've already reviewed this product!