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Managerial Economics: Theory & Applications

Managerial Economics: Theory & Applications

          
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About the Book



About the Author:

M Trivedi
Dr. M L Trivedi was with IIT, Kharagpur, where he taught various courses on economics like Managerial Economics, Business Environment, and so on. Before joining IIT, Kharagpur, he was associated with Gokhale Institute of Politics and Economics, Pune; IIM, Ahmedabad; B K School of Management, Ahmedabad; South Gujarat University, Surat. He was with IIM, Lucknow as a visiting faculty, where besides working on the present book, he taught economic environment to their PGDM students. Dr. Trivedi has authored 4 books and many papers for national and international journals.
Table of Content:

PART I: ECONOMIC THEORY AND MANAGERIAL DECISIONS




1. Economics and Management




2. Nature and Scope of Managerial Economics




3. Economic Modelling and the Techniques of Analysis




PART II: THEORIES OF THE FIRM




4. Neo-classical Theory of the Firm




5. Nature and Objectives of the Firm




6. Modern Theories of the Firm




7. Public Firm: Econimic Philosophy and Theory




PART III: THE MARKET: AN INVISIBLE HAND




8. The Market: Structure and Equilibrium




9. Demand, Elasticity, and Market Power




10. Demand Forcasting




PART IV: PRODUCTION AND COST ANALYSIS




11. Cost Funciton: Estimation and Limitations




12.Extensions of the Cost Analysis: Break-even Analysis and Learning Curve




13. Production Function: Assumptions and Applications




14. Production Function Estimates on Indian Industry




PART V: OPTIMIZATION




15. Economics and Optimization




16. Unbounded Maxima




17. Optimization under Constraints




18. Optimization under Risk and Uncertainty




19. Optimization (Satisficing)with Multiple Objectives




20. Optimization Over Time




21. Optimization with Little or No Information




PART VI: PRODUCTIVITY AND ITS IMPROVEMENT




22. Procucitivity and Its Improvement




23. Economic Efficiency of the Firm




24. Technological Innovation and Productivity Improvement




25. Organizational Efficiency and Productivity Improvement




26. Organizational Slack and Performance Smootherning




PART VII: PRICING AND PRICE REGULATION




27. Pricing under Perfect Competition and Monopoly




28. Oligopolistic Markets




29. Pricing Techniques




30. Price Control and Monopoly regulation




31. Public Enterprise Pricing




PART VIII: GROWTH AND EXPANSION

32. Corporate Expansion Through Intrnal Growth: Investment Decisions and


Government Policy




33. Capital Budgeting




34. Location Analysis

35. Corporate Expansion through Acqusition:Integration, Merger, and


Diverisfication




PART IX: FIRM AND THE SOCIETY




36. A Firm's Interaction with Environment




37. The Social Responsibility of Business




38. Public Accountability of Public Firms




PART X : APPENDIX




Model Questions for Term Paper - I




Model Questions for Term Paper - II




Model Questions for Term Paper - III




Bibliography




Author Index




Subject Index

Table of Contents:
PART I: ECONOMIC THEORY AND MANAGERIAL DECISIONS 1. Economics and Management 2. Nature and Scope of Managerial Economics 3. Economic Modelling and the Techniques of Analysis PART II: THEORIES OF THE FIRM 4. Neo-classical Theory of the Firm 5. Nature and Objectives of the Firm 6. Modern Theories of the Firm 7. Public Firm: Econimic Philosophy and Theory PART III: THE MARKET: AN INVISIBLE HAND 8. The Market: Structure and Equilibrium 9. Demand, Elasticity, and Market Power 10. Demand Forcasting PART IV: PRODUCTION AND COST ANALYSIS 11. Cost Funciton: Estimation and Limitations 12.Extensions of the Cost Analysis: Break-even Analysis and Learning Curve 13. Production Function: Assumptions and Applications 14. Production Function Estimates on Indian Industry PART V: OPTIMIZATION 15. Economics and Optimization 16. Unbounded Maxima 17. Optimization under Constraints 18. Optimization under Risk and Uncertainty 19. Optimization (Satisficing)with Multiple Objectives 20. Optimization Over Time 21. Optimization with Little or No Information PART VI: PRODUCTIVITY AND ITS IMPROVEMENT 22. Procucitivity and Its Improvement 23. Economic Efficiency of the Firm 24. Technological Innovation and Productivity Improvement 25. Organizational Efficiency and Productivity Improvement 26. Organizational Slack and Performance Smootherning PART VII: PRICING AND PRICE REGULATION 27. Pricing under Perfect Competition and Monopoly 28. Oligopolistic Markets 29. Pricing Techniques 30. Price Control and Monopoly regulation 31. Public Enterprise Pricing PART VIII: GROWTH AND EXPANSION 32. Corporate Expansion Through Intrnal Growth: Investment Decisions and Government Policy 33. Capital Budgeting 34. Location Analysis 35. Corporate Expansion through Acqusition:Integration, Merger, and Diverisfication PART IX: FIRM AND THE SOCIETY 36. A Firm's Interaction with Environment 37. The Social Responsibility of Business 38. Public Accountability of Public Firms PART X: APPENDIX Model Questions for Term Paper - I Model Questions for Term Paper - II Model Questions for Term Paper - III Bibliography Author Index Subject Index


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Product Details
  • ISBN-13: 9780070435780
  • Publisher: Tata Mcgraw Hill
  • Publisher Imprint: Tata Mcgraw Hill
  • Edition: 1
  • No of Pages: 768
  • ISBN-10: 0070435782
  • Publisher Date: 2002
  • Binding: Paperback
  • Language: English
  • Weight: 1020.58 gr

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