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Management der Organisationskultur: Auswirkungen auf die Leistung der Mitarbeiter

Management der Organisationskultur: Auswirkungen auf die Leistung der Mitarbeiter

          
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About the Book

Die Luftfahrtindustrie hat in den vergangenen Jahren enorme Turbulenzen erlebt. Die Fluggesellschaften haben unter einer Reihe von wichtigen Entwicklungen und Schocks im externen Geschäftsumfeld gelitten, darunter die Epidemie des Schweren Akuten Respiratorischen Syndroms (SARS), der Golfkrieg und der damit einhergehende Anstieg der Ölpreise sowie der verschärfte Wettbewerb zwischen den traditionellen und den Billigfluggesellschaften. Diese Untersuchung stützt sich auf die verfügbaren Sekundärdaten. In dieser Studie wurden zunächst die Zielsetzung und die Ziele konkretisiert und ein Überblick über den Aufbau der Arbeit gegeben. In der gesichteten Literatur wurden die Bedeutung des Begriffs Kultur und seine Grenzen auf unterschiedliche Weise beleuchtet. Den Ergebnissen zufolge haben alle in dieser Studie untersuchten Fluggesellschaften gut durchdachte Politiken, Programme, Geschäftsstrategien und Modelle für ihren Geschäftsbetrieb eingeführt. Es gibt jedoch Unterschiede in ihrer Herangehensweise an die Praxis der Qualitätsdienstleistungskultur, die zu unterschiedlichen Qualitätsstandards im Dienstleistungsangebot geführt haben. Es wurden Empfehlungen für die Fluggesellschaften ausgesprochen, die Richtlinien und Programme in ihrem Unternehmen vollständig umzusetzen, um die Aspekte der Servicequalität zu verbessern, die von den Kunden als unbefriedigend empfunden wurden.


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Product Details
  • ISBN-13: 9786205297544
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Verlag Unser Wissen
  • Height: 229 mm
  • No of Pages: 148
  • Spine Width: 9 mm
  • Weight: 227 gr
  • ISBN-10: 620529754X
  • Publisher Date: 27 Oct 2022
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Sub Title: Auswirkungen auf die Leistung der Mitarbeiter
  • Width: 152 mm


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