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L'influence des récompenses sur la demande de musique enregistrée

L'influence des récompenses sur la demande de musique enregistrée

          
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About the Book

Est-il possible qu'un label "les meilleurs" joue un rôle important dans une industrie créative de plusieurs millions de dollars qui est intrinsèquement populaire ? L'industrie de la musique enregistrée prospère grâce à la reconnaissance d'un grand nombre de personnes. Pourtant, il semble que les consommateurs recherchent certaines caractéristiques qualitatives dans les morceaux et les albums de musique populaire. Les textes académiques couvrent en effet largement le phénomène à multiples facettes qu'est l'opinion des experts. Quels sont les effets des experts, des prix et des critiques dans l'industrie musicale ? En quoi diffèrent-ils du bouche-à-oreille et des recommandations personnelles ? En fin de compte, existe-t-il une différence entre "le meilleur" et "le préféré" ? Et comment les consommateurs réagissent-ils à ces étiquettes ? Ces questions et bien d'autres liées à ce phénomène aux multiples facettes pourraient être abordées dans cet ouvrage. La question des propriétés de signalisation de l'opinion des experts, de la qualité, de sa définition, de son importance et de la personne qui décide en dernier ressort revient plusieurs fois dans les discussions. Plus important encore, cet ouvrage fournit des informations précieuses sur les effets des nominations et des récompenses sur la demande de musique enregistrée. Plus encore, il comprend une recherche quantitative bien documentée, mettant en oeuvre une analyse de séries temporelles interrompues.


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Product Details
  • ISBN-13: 9786207412211
  • Publisher: KS Omniscriptum Publishing
  • Publisher Imprint: Editions Notre Savoir
  • Height: 229 mm
  • No of Pages: 64
  • Spine Width: 4 mm
  • Width: 152 mm
  • ISBN-10: 6207412214
  • Publisher Date: 21 Apr 2024
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Weight: 109 gr


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