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Kunst und Kommerz im digitalen HipHop. Eine Analyse am Beispiel von Nicki Minaj

Kunst und Kommerz im digitalen HipHop. Eine Analyse am Beispiel von Nicki Minaj

          
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About the Book

Studienarbeit aus dem Jahr 2024 im Fachbereich Medien / Kommunikation - Multimedia, Internet, neue Technologien, Note: 1,3, Heinrich-Heine-Universität Düsseldorf, Sprache: Deutsch, Abstract: In der Arbeit wird zunächst die Kommerzialisierung und Vermarktung der Hip-Hop-Kultur behandelt und die Rolle von Social-Media-Plattformen, wie Instagram und TikTok, analysiert. Ein zentraler Aspekt dieser Untersuchung ist die Frage, wie Hip-Hop im digitalen Raum verhandelt wird und wie sich dieser Prozess auf die Künstler: innen und die Wahrnehmung des Genres auswirkt. Die Hip-Hop-Kultur hat sich im Laufe der Jahre zu einem bedeutenden Phänomen entwickelt, das nicht nur die Musikindustrie, sondern auch verschiedene Aspekte der Popkultur und des gesellschaftlichen Lebens beeinflusst. Hip-Hop ist nicht nur eine Musikrichtung, sondern vielmehr eine kulturelle Bewegung, die mit ihrem einzigartigen Stil, ihrer Sprache und ihrer Lebensweise eine breite Anhängerschaft gewonnen hat. Dieses Phänomen hat auch das Marketing stark beeinflusst, insbesondere im Hinblick auf die Art und Weise, wie Künstlerinnen und Künstler ihre Musik vermarkten und sich selbst als Marke etablieren. Wie können jedoch Hip-Hop- Künstler: innen sowohl ihre Authentizität und Einzigartigkeit betonen, als auch ihre kommerziellen Interessen verfolgen? Die Künstlerin Nicki Minaj steht dabei stark im Vordergrund, da sie nicht nur als eine der erfolgreichsten Rapperinnen in der Geschichte des Hip-Hop gilt, sondern auch als eine zentrale Figur in der Diskussion um Authentizität und Kommerzialisierung innerhalb der Hip-Hop-Kultur. Als eine Künstlerin, die mit ihrem innovativen Ansatz und ihrer vielschichtigen Persönlichkeit die Grenzen des Hip-Hop immer wieder neu definiert hat, hat Nicki Minaj eine treue Fangemeinde gewonnen und gleichzeitig hitzige Diskussionen in der Musikwelt ausgelöst. Ihr Aufstieg zur Queen of Rap war von bahnbrechenden Hits, kontroversen Aussagen und künstlerischen Experimenten geprägt, die nicht


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Product Details
  • ISBN-13: 9783389034392
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 22
  • Spine Width: 1 mm
  • Width: 148 mm
  • ISBN-10: 3389034390
  • Publisher Date: 05 May 2024
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 45 gr


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