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Kunden gewinnen mit Fallstudien: Content Marketing Guide 1

Kunden gewinnen mit Fallstudien: Content Marketing Guide 1

          
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About the Book

Sie wollen mit Fallstudien neue Kunden gewinnen? Sie möchten wissen, wie Sie eine Erfolgsgeschichte überzeugend texten? Und wie Sie das Maximum rausholen?

Dann ist dieser praxisorientierte Leitfaden genau richtig - eine knackige Anleitung rund ums Konzipieren und Schreiben von Fallstudien.

Sie erfahren

- wie Sie von Fallstudien profitieren
- wie Sie den passenden Kunden auswählen
- wie Sie erfolgreich mit dem Kunden zusammenarbeiten
- wie Sie Fallstudien aufbauen
- worauf Sie beim Texten achten sollten
- wie Sie Erfolgsgeschichten optimal einsetzen
- und vieles mehr ...

Sie erhalten viele Tipps fürs Marketing mittels Case Studies und erstellen Fallstudien, mit denen Sie Ihre Leistungen glaubwürdig präsentieren. So bauen Sie Vertrauen auf, sprechen mehr Kunden an und steigern Ihren Umsatz.

Was Leser sagen:

"Das eBook ist wirklich von hoher Qualität. Und ich bin erstaunt über die sehr gute Praxisnähe." - Michael Vitt, Marketingexperte, Drolshagen

Die Autorin:

Dr. Doris Doppler arbeitet seit über zehn Jahren als freie Werbetexterin, Wirtschaftsjournalistin und Fachautorin in Innsbruck. Die promovierte Betriebswirtin schreibt für Unternehmen, Agenturen und Redaktionen im gesamten deutschsprachigen Raum und veröffentlicht seit 2010 praxisorientierte eBooks zu den Themen Werbetext, Marketing und Bloggen.

Weitere Bücher aus der Reihe Content Marketing Guide:

- Kunden gewinnen mit White Papers
About the Author: Dr. Doris Doppler arbeitet seit zehn Jahren als freie Werbetexterin, Wirtschaftsjournalistin und Fachautorin in Innsbruck. Die promovierte Betriebswirtin ist für Unternehmen, Agenturen und Verlage in A, D, CH und I tätig. Daneben verfasst sie Fachartikel für verschiedene Expertenmedien und ist Mitglied des Markenmanagement-Netzwerkes brandpi. Ihre eBooks sind schlanke Ratgeber für viel beschäftigte Praktiker: kompakt, Zeit sparend, sofort umsetzbar. www.textshop.biz - www.ddoppler.com


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Product Details
  • ISBN-13: 9781479284573
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 68
  • Series Title: German
  • Sub Title: Content Marketing Guide 1
  • Width: 152 mm
  • ISBN-10: 1479284572
  • Publisher Date: 10 Sep 2012
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 4 mm
  • Weight: 104 gr


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