I thought I was obsessed with beauty, but then I got to know the reality of Seoul up close. Seoul breathes beauty, and skin care floats in its air. In Korea it seems that wherever you look, thousands of products want to sell you the promise of perfect and hydrated skin, and you only have to take a look at the porcelain faces that walk down the street to know that this is not misleading advertising.
My process of understanding skincare in Korea made me a faithful follower of that philosophy, and as I left Seoul, I took with me a passion to share what I had learned. I have been able to hear the personal stories of women (and men) of all ages and cultures who have decided to follow a Korean facial care routine and have improved both skin quality and self-confidence.
As I learned about skin care in beautician training and talked to people who were totally lost about what products to buy or how to use them, I knew I had to put all the facial care secrets I learned in Seoul into a book, because there really shouldn't be any more secrets.
Why read a book on skin care?
In this book I will tell you how a Californian girl like me immersed herself in the Korean beauty culture and changed her perspective when it came to approaching and approaching skin care. Whether you are reading this to start your first facial care regimen, to enhance your current one, or simply to learn how another culture sees beauty, this book will cover all of these concerns and many more.
Unfortunately, just reading this book will not be enough to improve the condition of your skin, but cheer up, because you are taking the first step. I'm going to give you some homework, but I'll take you by the hand (very well hydrated by the way) along the way. I am going to guide you step by step through my Korean facial care secrets, kept like gold on a cloth: from routines
from day and night facial care, to why your entire body, not just your face, needs exfoliating, or how to choose the right moisturizer and use it well. I'll also teach you how to achieve the natural makeup look that women wear on the streets of Seoul (and often on the catwalks in New York and Paris). I'll combine my beautician know-how with advice from Korean beauty experts to answer your toughest skin questions and find solutions to common skin problems. Learning how to take care of your skin the Korean way will change the way you think about your skin and the way you treat it. You will want to start a routine, and once you have started, you will not want to leave it.
If you still have any doubts, let me say yes, you can get excited about skin. It is just the largest organ in the body. Let's go there?
I hope that my love for Korea has motivated you to live this experience in your flesh one day. In fact, I would like it so much that I have advanced myself and have created an itinerary for you! Come on, you are never prepared enough!
Here's my mini-guide to Seoul, everything you need to know about where to shop and eat, and what I would do if I only had seventy-two hours. Consider me a friend who is delighted to show you the city. Seoul is moving fast, and the shops and restaurants are constantly changing, so when planning your trip