Dental school offers the skills you need to serve patients while they're in your dental chair, but rarely does it consider the day-to-day issues of creating, maintaining, and improving a dental practice. The newly graduated dentist is often alone as he or she stumbles through the unfamiliar realms of sales, customer service, and hiring staff.
A thirty-year veteran of dentistry, Kevin Coughlin, DMD, MBA, MAGD, runs fourteen dental practices, performing all aspects of general dentistry. Under his expert tutelage, you'll learn how to apply his tested and refined processes and procedures to your own dental office.
Let Coughlin guide you through the otherwise torturous process of hiring your team and providing them with the right training and education. He also offers teaching points in the clinical aspects of dental surgery and the comprehensive treatment planning of cases that are difficult to include in your practice.
From day-to-day office management to cosmetic dentistry and other specializations you can add to your growing practice, Coughlin offers it all-a complete guide for business, the dental chair, and personal life. You could grow your practice through trial and error. Or you could follow Coughlin's proven blueprint for success.
About the Author: Kevin Coughlin, DMD, MBA, MAGD, is the author of Your Tooth Is Killing Me. In his second book, Just Enough to Be Great in Your Dental Profession, his commitment to providing clear blueprints for professional success continues.
Having finely tuned his processes and procedures over the years, Coughlin applies more than thirty years of clinical and business knowledge to create a simple, step-by-step operations manual for dentists at all points in their careers. He practices general dentistry every day while running fourteen dental practices with more than 160 employees, partners, and teammates.
