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Internet: Technik - Nutzung - Social Media

Internet: Technik - Nutzung - Social Media

          
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About the Book

Dieses Buch macht Sie fit für das Internet
Das Internet ist aus dem Alltag nicht mehr wegzudenken. Dennoch gibt es Menschen, die gegenüber dieser Technik Berührungsängste hegen. Dieses Buch aus der "Bibliothek der Mediengestaltung", gibt internetscheuen Lesern und erfahrenen Praktikern eine kompakte Einführung in Technik und Nutzung des Internets sowie in den Bereich Social Media. Lesen Sie u. a. mehr über die technischen Komponenten, die Ihnen den Zugang zum Internet ermöglichen. Zudem geben Ihnen die Autoren nützliche Anleitungen, mit denen Sie souverän und sicher im Internet surfen. Zu guter Letzt verschaffen Sie sich mit diesem Werk einen Überblick über die bekanntesten Social-Media-Kanäle und lernen, wie Sie die sozialen Netzwerke auch als Marketingplattformen nutzen können. So vermittelt Ihnen dieses Buch nicht nur interessante Fakten, sondern auch viele praktische Tipps.

Die technischen Komponenten des Internets

Die Autoren nehmenSie in diesem Buch zunächst mit auf eine kleine Zeitreise und skizzieren die Entwicklung des Internets von seinen Entstehungstagen bis heute. Anschließend steht die Datenübertragungstechnik im Fokus. Informieren Sie sich in diesem Zusammenhang z. B. über:

  • Protokolle
  • Domains
  • Server
  • Webhosting
  • Verfügbarkeit
  • Internet-Zugänge

Twitter, Facebook und Co.

Im folgenden Kapitel wird die Internetnutzung beleuchtet. Neben einem Exkurs ins Online-Recht zeigen Ihnen die Autoren in diesem Buch auch die Gefahren des Internets und erläutern, wie Sie sich vor diesen schützen. Zum Abschluss blicken sie hinter die Kulissen von Social Media und stellen Netzwerke wie Twitter, Facebook oder Youtube kurz vor. Durch Übungsaufgaben können Sie das Gelernte schnell vertiefen.

Konzeption, Gestaltung, Technik und Produktion von Digital- und Printmedien sind zentrale Themen der Reihe "Bibliothek der Mediengestaltung", einer Weiterentwicklung des "Kompendiums der Mediengestaltung", zu der dieses Buch gehört. Daher eignet sich dieses Internet-Buch ganz besonders für:

  • Die Prüfungsvorbereitung von Auszubildenden und Studenten im Fachbereich Mediengestaltung
  • Medien-Praktiker, die Ihre Fähigkeiten ausbauen möchten
  • Laien und Neulinge, die das Internet kennenlernen wollen


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    Product Details
    • ISBN-13: 9783662553923
    • Publisher: Springer Vieweg
    • Publisher Imprint: Springer Vieweg
    • Height: 260 mm
    • No of Pages: 100
    • Series Title: Bibliothek Der Mediengestaltung
    • Sub Title: Technik - Nutzung - Social Media
    • Width: 193 mm
    • ISBN-10: 3662553929
    • Publisher Date: 05 Apr 2019
    • Binding: Paperback
    • Language: German
    • Returnable: Y
    • Spine Width: 0 mm
    • Weight: 309 gr


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