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Innovative Unternehmensfinanzierung für technologieintensive KMU, Start Up und Spin-Off Unternehmen mittels Intellectual Property, Patenten und Markenrechten

Innovative Unternehmensfinanzierung für technologieintensive KMU, Start Up und Spin-Off Unternehmen mittels Intellectual Property, Patenten und Markenrechten

          
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About the Book

Diplomarbeit aus dem Jahr 2011 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,0, Campus02 Fachhochschule der Wirtschaft Graz (Innovationsmanagement), Sprache: Deutsch, Abstract: Die demographische Entwicklung zeigt weltweit seit den letzten Jahrzehnten eine verstärkte Tendenz weg von einer Industrie- und hin zu einer Wissensgesellschaft. Damit verbunden steigt die Wichtigkeit der intellektuellen Werte wie Ausbildung, Erfahrung und Know-how stetig an. Dies wird verstärkt durch den Trend der Abkehr von einer Industriewirtschaft, begleitet von einem gleichzeitigen Aufblühen einer wissensbasierten Dienstleistungswelt. Innovationen, Forschungen und Entwicklungen, sowie immaterielle Werte nehmen an Bedeutung permanent zu. Sie bilden oftmals die Basis für einen langfristigen Erfolg und für die Erreichung, sowie Sicherung eines entsprechenden Wettbewerbsvorteils. So haben jährliche Inves-titionen von kleinen und mittleren Unternehmen in F&E, sowie die Anzahl der damit verbundenen Patentanmeldungen in der Hochtechnologiebranche, in Österreich in den letzten zehn Jahren eine Verdoppelung erfahren. Dies sorgt für einen nachhaltigen Know-how- und Wissensaufbau, eine Steigerung der Wirtschaftsleistung und die notwendigen technologischen Impulse. Die Finanzierung von technologiegetriebenen Unternehmen, Projekten und F&E verharrt in den traditionellen, fremdfinanzierten Strukturen. Alternative Finanzierungsarten, wie Equity-Finanzierung durch Business-Angels oder Venture Capital sind im deutschsprachigen Raum anteilsmäßig weit hinter dem europäischen Durchschnitt. Finanzierungsvarianten auf Basis des bei KMU oftmals reichlich vor-handenen immateriellen Vermögens, insbesondere auf Basis der Rechte aus dem geistigen Eigentum, befinden sich noch in den ersten Entwicklungsschritten. Erteilte Patente können sowohl aus einer rechtlichen Begründung heraus, als auch aus wirtschaftlichen Überlegungen ohne Probleme, als Sicherheit für einen Investor die


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Product Details
  • ISBN-13: 9783640833276
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 10 mm
  • Width: 148 mm
  • ISBN-10: 3640833279
  • Publisher Date: 16 Feb 2011
  • Height: 210 mm
  • No of Pages: 170
  • Series Title: German
  • Weight: 231 gr


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