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Humanistic Business: Profit Through People with Passion and Purpose

Humanistic Business: Profit Through People with Passion and Purpose

          
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About the Book

People increasingly want to support businesses that operate with a moral code; businesses they know, like and trust. The global trend for 'conscious' business has become increasingly important with the palpable shift away from companies, organisations or governments that act unethically. 'Humanistic businesses' are people-focused and conscious of their obligations towards offering value and building positive relationships with all of their stakeholders.

This is the first practical book to reveal how to create a humanistic business, which promises higher profit, greater staff retention and more satisfied customers. This book shows how humanistic businesses become leaders by creating and promoting trust and authenticity and become popular with loyal staff and clients by designing a unique user experience. It explains why ethical companies are succeeding as they create an environment that customers want to be in, staff members want to work in, and suppliers want to be engaged with. Doing the right thing has never been more profitable.


About the Author:

Todd Hutchison is CEO of Peopleistic (Asia Pacific) and has been formally recognised as a pre-eminent business leader in Australia by WA Business News. He is a Fellow of the Leadership Western Australia program and an award winning speaker.

Carl Lyons is CEO of Peopleistic (Europe) and author of Skilful Living: Integrated Health for Busy People and I Win, You Win: The Essential Guide to Principled Negotiation. He is also a regular contributor to BBC 1's Heaven and Earth Show.

Gary de Rodriguez is CEO of Peopleistic (USA) and is a member of the Institute of Mind and Behavioural Sciences. Peopleistic is recognised internationally for its expertise in entrepreneurship, project management, team development and business performance.


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Product Details
  • ISBN-13: 9781472904782
  • Publisher: A&C Black Business Information and Development
  • Publisher Imprint: A&C Black Business Information and Development
  • Depth: 25
  • Language: English
  • Returnable: Y
  • Sub Title: Profit Through People With Passion and Purpose
  • Width: 142 mm
  • ISBN-10: 1472904788
  • Publisher Date: 03 Jul 2014
  • Binding: Hardback
  • Height: 236 mm
  • No of Pages: 256
  • Spine Width: 28 mm
  • Weight: 521 gr


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