Features
- With its fresh thinking approach and updated with the latest business messages and new examples, Funky Business will ensure that you are always on the right side of change.
- This new edition will rewrite the future for organisations and leaders.
About the Authors
Funkster 1: Kjell Nordström Kjell is based at the Institute of International Business at the Stockholm School of Economics. He received his PhD before helping to found the prestigious Advanced Management Program, which attracts the elite of Scandinavian business leaders. His research has focused on internationalization, and, his ideas work; he makes things happen. He is also on the board of directors of Stokke Fabrikker, Swedish Internet company Spary Ventures and US digital change agent Razorfish. His advice has been key to many other organizations across the globe.
Funkster 2: Jonas RidderstrSle Based at the Center for Advanced Studies in Leadership at the Stockholm School of Economics, Jonas is at the forefront of the new generation of European-based business gurus. He has an MBA, a doctorate and a book on global innovation under his belt. He has run the Advanced Management Program and has been lecturer, adviser and consultant to many international companies - enabling them to look to the future creatively and develop dynamic strategies and solutions. In his spare time (yes really) he is an art collector and backs one of Sweden's funkiest galleries.
Features
- Shyam Pather is the Technical Lead for the SQL Notification Services Team and has presented various aspects of SQL-NS at conferences across the country
- A complete resource that really teaches SQL-NS application development and the underlying architectural concepts
- Based on three years of experience teaching SQL-NS to new customers
Features
· The Truth About Series helps you gain an advantage in the areas of your life that really matter to you. Each book contains approximately 50 Truths and every Truth is a tool to make you more successful
· There are many books on the hot topic of innovation but none are focused, practical and fun. There is a real need for a definitive guide, based on real research that isn't too long and academic for the busy, real-world audience of managers and professionals.
· Includes invaluable lessons from over 100 interviews with leading innovators.
· The author works with very large organisations (Microsoft, Toyota, etc) and so has gained a huge network of potential readers.
Features
- Focussed on market needs - evidence-based and developed entirely from customer information.
- USP - 15 most common mistakes.
- Sales channel through author's own company and publicity.
- Added value - templated and website material.
Features
A leadership book with a difference, Living Leadership delivers an insightful and practical lesson in how real leaders behave, day by day.
· Quality executive-level treatment of an in-demand subject. Leadership development is what companies are spending money on.
· Both practical and profound – enough "how-to" to gain continuing sales and enough powerful insights to win publicity.
· Based on unique and robust research – featured in Economist and Financial Times.
· The perfect antidote to the masses of heroic leadership biographies about the cult of charismatic, transformational leaders.
· Leadership is rarely taught well (or at all) at business school. Yet the challenge of leadership has never appeared so individually demanding, or so publicly crucial to the success of an enterprise.
Features
- Everybody likes to feel they are getting ‘special’ advice tailored for their specific personality ‘type’. The popularity of horoscopes reflects this.
- Personality profiling in still very much in vogue in the business world.
- Solid research base – the book is based on a profiling model.
- Now Discover Your Strengths is high up in the business chart.
- Author success: Confidence 9780273715139 is ranked 14th in the Popular Psychology market and has sold over 18,000 copies since it's publication in July 2008 (TCM Full Year 2008).
- Benchmarks: Now, Discover Your Strengths 9781416502654 is ranked 16th in the Popular Psychology market, 17,280 copies sold (TCM Full Year 2008).
Features
- Illustrated with case studies detailing entrepreneurs who have transformed their businesses with social media marketing, this inspiring and informative new book shows readers what works, why it works, and how to use it to promote their own business.
- Step-by-step guidance through the various tools available and will also help readers decide what would work best for them
- Extensive glossary that cuts through the jargon.
- Advice on how to get someone else to help, if readers recognise that their business stands a lot to gain from online marketing but their not quite ready to take the plunge themselves.
- Covers all the major online tools available and for each one gives a case study showing how it has been used by small businesses, explaining what it is, why it works, how to use it and how to measure the results.
Features
- Brilliant outcomes
- Gain a comprehensive, jargon-free overview of online marketing
- Understand how to tell an online fad from a genuine opportunity
- Know which methods yield the best rewards and how to use them
Features
- Provides senior managers and executives with the powerful, coherent, practical and accessible guidance they need to drive value-adding change in their business.
- Encompasses what that level of management need to know, with sufficient theory, but primarily concrete guidance on achieving change.
- Powerful, practical advice to help executives make essential business decisions.
- A concise and focused overview to give executives the crucial information they need
- Special design to help busy business leaders get the knowledge they need, fast.
Features
- Provides tried and test tools, processes and techniques that are grounded in the reality of everyday business life. It offers a simple approach to strategic communication that will help readers develop a practical framework for thinking about management communications, with questions to ask, examples and things to think about.
- Structured in the series format of the Financial Times Briefing series, which will become the standard reference source for the business leader, concise, pithy and to the point, the FT Briefings series offers busy decision makers the answers to business critical issues in less than 200 pages.
- Provides senior managers and executives with the powerful, practical and accessible guidance they need to transform the effectiveness of communication within their business.
Features
- Powerful, practical advice to help executives make essential business decisions.
- A concise and focused overview to give executives the crucial information they need.
- Special design to help busy business leaders get the knowledge they need, fast.
- For the non-financial executive in a key functional or general management position it’s important to understand the critical financial issues that affect their business unit.
Features
- Brilliant outcomes
- Gain a comprehensive, jargon-free overview of online marketing
- Understand how to tell an online fad from a genuine opportunity
- Know which methods yield the best rewards and how to use them
Features
- A compelling read for all those who feel harried and hassled by their personal and professional commitments, this book offers effective, practical solutions to the everyday problems and challenges they face.
- Based on a lifetime of getting things done and hitting deadlines, the author combines psychological principles with powerful practical solutions.
- The book will give readers effective ways of deciding what’s most important and how to prioritise it on a daily and weekly basis, it will enable readers to avoid wasting time in unproductive meetings and empower them to deal with procrastination - one of the most common time management issues.
Features
- What sets truly great leaders apart from just good leaders is that they don’t just act differently, they think differently. This practical, results-focused book will show readers how to think differently and think like a leader.
- Using case studies, examples and interviews with great leaders, such as Dennis Nally, the Global Chair of Price Waterhouse Coopers and Irene Dorner, President and CEO of HSBC in the US, Think like a Leader identifies five steps to help the reader think like a leader
Features
- In the fourth edition of this easy-to-read and logically structured guide, Richard Koch leads you through each critical step in creating, delivering and understanding successful strategy.
- Suitable for both business unit strategy and corporate strategy, this book shows readers which questions to ask, how to go about answering them and what action to take as a result.
- With two separate A-Z sections on key strategic thinkers and on key strategic tools, techniques and models, this unbeatable handy reference gives the reader a thorough, straightforward grounding in strategy.
Features
· Condensing management MBA theory to provide support on 112 critical business topics, The Mobile MBA focuses on what works in practice, giving readers everything they need to be effective in business.
· The book breaks down the key ideas of the MBA into bite-sized chunks and shows readers how to use them in practice and the second part fills the holes left by the MBA to give readers a quick reference check to the survival skills of management.
· Demystifying the mysteries of the MBA and laying out the simple principles which lie behind the grand theory and the big talk, this is a book readers can dip into to give ideas and refresh their thinking when they face a tough challenge.
Features
· Aimed at anyone who is lacking confidence, feeling powerless, afraid of conflict or feels they could do with learning the secrets of persuading, influencing and getting their own way without any unpleasantness.
· Contains 100 principles and strategies covering a range of situations both inside and outside of work.
· With a double page spread dedicated to each of the 100 points, the book is easy to read in bite size chunks, enabling readers to dip in and out as they wish.
· Lots of simple, easily achievable strategies, which readers can put into practice at whatever speed they chose.
· No tedious theory, no elaborate, complicated techniques or faddy jargon, just insightful, practical, wise guidance – and lots of it with plenty of ideas from the start.
· Written by the best-selling author of UNIX in a Nutshell and other popular O'Reilly books.Features
- 230,000 words, phrases, and meanings
- 165,000 corpus-based examples
- Integrated Collocations Dictionary with over 65,000 collocations
- Integrated Thesaurus with over 18,000 synonyms, antonyms, and related words
- Register notes focus on the differences between spoken and written English
- 3000 most frequent words in spoken and written English highlighted
- Clear definitions using only 2000 common words
The ultimate DVD-ROM resource for reference and practice
- 88,000 pronounced examples and 1 million additional corpus examples
- 147,000 collocations plus 48,000 synonyms, antonyms, and related words
- Thousands of interactive exercises including practice for FCE, CAE, CPE, IELTS, and TOEIC®
- Longman Vocabulary Trainer – the quickest way to learn and revise vocabulary
- Longman Writing Assistant – write correct English first time, every time.
Free online access – www.longmandictionariesonline.com
- 300,000 words, phrases, and meanings
- Regular updates give access to the very latest language support
Features
- 230,000 words, phrases, and meanings
- 165,000 corpus-based examples
- Integrated Collocations Dictionary with over 65,000 collocations
- Integrated Thesaurus with over 18,000 synonyms, antonyms, and related words
- Register notes focus on the differences between spoken and written English
- 3000 most frequent words in spoken and written English highlighted
- Clear definitions using only 2000 common words
The ultimate DVD-ROM resource for reference and practice
- 88,000 pronounced examples and 1 million additional corpus examples
- 147,000 collocations plus 48,000 synonyms, antonyms, and related words
- Thousands of interactive exercises including practice for FCE, CAE, CPE, IELTS, and TOEIC®
- Longman Vocabulary Trainer – the quickest way to learn and revise vocabulary
- Longman Writing Assistant – write correct English first time, every time.
Free online access – www.longmandictionariesonline.com
- 300,000 words, phrases, and meanings
- Regular updates give access to the very latest language support
Features
- Learner-centric approach, related to everyday activity, encourages learner participation.
- Teacher’s Notes at the end of each chapter provide easy teaching reference with ample room for creativity.
- Think stimulates learner’s curiosity, and Project achieves learning by doing.
- Think and Answer gives varied exercises to reinforce learning.
- I Now Know encapsulates the key points of every chapter for easy reference.
- Do You Know? provides additional information and enriches the knowledge base.
- Talk About at the end of each unit provokes discussion, promotes participation among the learners and enhances learning.
- Snap Recap at the end of each unit tests the integrated learning outcome.
Features
- A Pure Woman? Questions of Subjectivity and Identity in Tess of the D’Urbervilles by Swati Pal
- The Ethics of Alterity and the Politics of Bourgeoise Identity: Anxiety of Class in Thomas Hardy’s Tess of the D’Urbervilles by Someshwar Sati
- Call Me Tess: Seeing and Believing by Sanam Khanna
Features
- The procedure to solve a problem is explained in The Method which is independent of any programming language.
- A detailed Flowchart is given for each problem to determine the sequence of operations.
- Just required C details are provided in C Tips to enable learners gain insights.
- Complete C programs are provided for each example discussed.
- Includes end-of-chapter exercises to test your understanding.
Features
- Save time,conserveorganizational resources, and manage software projects more efficiently by learning to anticipate future needs
- Key points are supported by case studies derived from real-world projects
- Teaches the nuts and bolts of estimating a project, an iteration, or even a task -- and teaches a variety of approaches to effective estimating
Features
- Uses a student-oriented approach that is accessible, yet does not over simplify difficult concepts and issues.
- Features thinkers that represent most of the important theorists in the Western tradition.
- Organizes theorists historically — from pre-Socratic philosophers to those of the contemporary era — with general historical context provided for each.
- Explores an overarching theme throughout —the changing relationships of ethics and politics in Western political thought from Socrates to the present time.
- Adds a chapter on Cicero that includes a substantial introduction to the major Hellenistic political philosophies as well as an historical overview of the events surrounding the rise of the Roman Empire.
- Expands coverage of St. Augustine to include a discussion of some of the key political ideas of the Roman Empire as well as a more detailed analysis of St. Augustine's theocratic theory of the state
- Briefly describes John of Salisbury (in the St. Thomas chapter) important as a late medieval pre-Aristotelian thinker.
- Adds a section on patriarchy and the political exclusion of women in Locke's theory of contract.
- Concludes with an analysis of contemporary political ideologies — from Burke through Marx and the rise of modern nationalism.
- NEW—updates the chapter on Marx to reflect the demise of Soviet and East European communism and the current “death of communism” debate
- Cites classic, mainstream sources in footnotes and bibliography.
Features
- Chapter-Opening Cases about how the economics about to be learned impact a real business (a) set a real context for learning (b) spark students' interest (c) provide a unifying theme for the chapter.
- Chapter Examples and Figures consistently revisit the business discussed in the opener and use that business (or industry) to motivate the economic principles.
- An Inside Look concludes chapters with a newspaper article illustrating how a key principle taught in the chapter was used by the chapter-opening case company to make a real business decision
About the Authors
R.Glenn Hubbard is the Dean and Russell L. Carson Professor of Finance and Economics in the Graduate School of Business at Columbia University and Professor of Economics in Columbia’s Faculty of Arts and Sciences. He is also a research associate of the National Bureau of Economic Research and a director of Automatic Data Processing, Black Rock Closed-End Funds, Dex Media, Duke Realty, KKR Financial Corporation, and Ripplewood Holdings. He received his Ph.D. in economics from Harvard University in 1983. From 2001–2003, he served as Chairman of the White House Council of Economic Advisers, and from 1991–1993, he was Deputy Assistant Secretary of the U.S. Treasury Department. Glenn Hubbard’s fields of specialization are public economics, financial markets and institutions, corporate finance, macroeconomics, industrial organization, and public policy. He is the author of more than 90 articles in leading journals, including the American Economic Review, Journal of Finance, Journal of Financial Economics, Journal of Political Economy, Journal of Public Economics, Quarterly Journal of Economics, RAND Journal of Economics, and Review of Economics and Statistics. His research has been supported by grants from the National Science Foundation, the National Bureau of Economic Research, and numerous private foundations.
Anthony Patrick O’Brien is a professor of economics at Lehigh University. He received his Ph.D. from the University of California, Berkeley, in 1987. He has taught principles of economics for more than 15 years, in both large sections and small honors classes. He received the Lehigh University Award for Distinguished Teaching. He was formerly the director of the Diamond Center for Economic Education and was named a Dana Foundation Faculty Fellow and Lehigh Class of 1961 Professor of Economics. He has been a visiting professor at the University of California, Santa Barbara, and the Graduate School of Industrial Administration at Carnegie Mellon University. Anthony O’Brien’s research has dealt with such issues as the evolution of the U.S. automobile industry, the sources of U.S. economic competitiveness, the development of U.S. trade policy, the causes of the Great Depression, and the causes of black–white income differences. His research has been published in leading journals, including the American Economic Review, the Quarterly Journal of Economics, the Journal of Money, Credit, and Banking, Industrial Relations, and the Journal of Economic History. His research has been supported by grants from government agencies and private foundations. In addition to teaching and writing, Anthony O’Brien also serves on the editorial board of the Journal of Socio-economics.
Features
- The sixteen original essays in the book discuss the effects of globalization on prevalent identities in India: political, religious, social, and cultural.
- Perspectives from political science, history, sociology, economics, and international relations; identity politics in Kashmir, Punjab, North Bengal, Rajasthan and the North-East, as well as among the diaspora.
- Popular understandings of liberalization and privatization, as also of the impacts of foreign direct investment; and various tendencies brought about by globalization, such as Unitarianism, majoritarian nationalism, and multiculturalism.
About the Authors
Bhupinder Brar is Professor and Coordinator, UGC Special Assistance Programme, Department of Political Science, Panjab University, Chandigarh.
Ashutosh Kumar is Reader and Chairperson, Department of Political Science, Panjab University, Chandigarh.
Ronki Ram is Reader, Department of Political Science, Panjab University, Chandigarh.Features
- Provides a full understanding of what makes FreeBSD unique as an operating system
- Covers current versions of Apache, MySQL and Sendmail
- Coverage of everything the typical user or administrator needs to know to use FreeBSD to its fullest potential
Features
- Simple and lucid language explaining core concepts
- Rich pedagogy that facilitates learning
- Colourful and consistent art programme comprising over 300 four-colour illustrations that helps to visualize and comprehend concepts better
- 400 end-of-chapter questions help revise the key concepts
- Discussion of the latest developments in the area of immunology such as MHC haplotype matching for cell transplantation, latest antiretroviral drugs developed against HIV, etc.
- Description of key contributors, researchers and their landmark experiments
- Packed with supplements and media resources
- Over 30 animations that depict key concepts in three dimensions
- A question bank containing over 400 questions and clinical case studies along with lecture slides including artwork from the book, as supplements to the text, specifically for the instructors
Please click here to access additional student resources such as animations and MCQs.
Features
- Learner is gradually introduced to the unknown nuances of grammar through the known concepts drawn from immediate surroundings of the learner.
- Varied themes of grammar are covered through examples from a wide range of subjects – family, good values, hygiene, festivals, culture, science and environment.
- Graded levels according to the level of the class. There is systematic transition from one concept of grammar to another.
- Presentation of each concept of grammar is interesting not didactic or rhetoric. It is different enough to capture the attention of the learners.
- Language is simple and lucid according to learner’s level and vocabulary
- Creative writing section imparts listening, speaking and writing skills needed for all genres of contemporary situations such as introduction, telephone conversation, notice writing, slogan writing or diary writing, etc.
- Recap has been given at the end of each chapter for easy comprehension.
- Interactive exercises are given within the chapter to consolidate learning and diverse range of exercises given at the end to test the learning outcome of the concept.
Features
- Learner is gradually introduced to the unknown nuances of grammar through the known concepts drawn from immediate surroundings of the learner.
- Varied themes of grammar are covered through examples from a wide range of subjects – family, good values, hygiene, festivals, culture, science and environment.
- Graded levels according to the level of the class. There is systematic transition from one concept of grammar to another.
- Presentation of each concept of grammar is interesting not didactic or rhetoric. It is different enough to capture the attention of the learners.
- Language is simple and lucid according to learner’s level and vocabulary
- Creative writing section imparts listening, speaking and writing skills needed for all genres of contemporary situations such as introduction, telephone conversation, notice writing, slogan writing or diary writing, etc.
- Recap has been given at the end of each chapter for easy comprehension.
- Interactive exercises are given within the chapter to consolidate learning and diverse range of exercises given at the end to test the learning outcome of the concept.
Features
- Written by well-known computer scientists, this accessible and succinct introduction to database systems focuses on database design and use.
- The authors provide in-depth coverage of databases from the point of view of the database designer, user, and application programmer, leaving implementation for later courses. It covers the latest database standards: SQL: 1999, SQL/PSM, SQL/CLI, JDBC, ODL, and XML, with broader coverage of SQL than most other texts.
Features
- Platform-independent, in-depth discussion of fundamental concepts
- Lucid explanation of the solutions to the problem of process synchronization
- An overview chapter that introduces relevant concepts and related terms
- Running marginalia that presents additional information without disrupting the continuity of the text
- Two detailed technological case studies, on Linux 2.6 and Microsoft Windows XP
- Over 650 end-of-chapter questions and exercises
About the Authors
Sibsankar Haldar is Principal Staff Engineer at Motorola, Inc., Sunnyvale, California.
Alex A. Aravind is Associate Professor at the Department of Computer Science, University of Northern British Columbia.Features
- Presents a very precise and simplified microeconomic model first, before introducing all the exceptions and subtleties of a more complex economic world.
- A detailed summary about simple demand and supply to aggregate demand & supply approach can be found in the preface.
- Updated and expanded end of chapter material.
Features
- Discusses the definition and evolution of corpus in linguistics, its salient features and utility in linguistics.
- Indicates how software programmers and researchers can best utilize corpora.
- Offers guidelines for the usage of a corpus for the functional and theoretical interpretation of a natural language.
- Discusses the typological classification of existing corpora.
- It talks about the generation of spoken and written corpus, particularly for Indian languages.
- Shows how utilization of information from a corpus opens up new avenues for language research.
- Also addresses the limitations of a corpus.
Features
- Demonstrates clearly why a 10x productivity gain can be expected by automating system design tasks.
- Introduces the new specify-explore-refine paradigm, presently being used in industry in an ad-hoc manner, but never formally described.
- Presents new methods and techniques — e.g., for translation, partitioning, exploration, refinement.
- Outlines conceptual models designed to help readers in selecting the proper model to describe their systems; and specification languages to help them select the proper language for specification of their products.
- Features a complete specification of a model product and demonstrates how to write the specification from an English description.
- Contains an extensive bibliography that covers the most recent developments in the field.
Features
- NEW - Rural marketing memos in each chapter that provide tips and suggestions at all stages of marketing to rural customers, as well as directions in dealing with various marketing decisions
- NEW - A South Asian perspective through new cases from South Asian countries that discuss a variety of aspects, including the socioeconomic characteristics of urban and rural consumers, demographics, and sociocultural nuances
- NEW - Access to the cases of all the international versions of Marketing Management including USA, China, Middle East, Europe, Africa, Australia, and Canada
- NEW - Cases on the companion Web site comprising teaching tips, take-home assignments, discussion, multiple-choice, and role-play questions
- NEW - Breakthrough marketing boxes to highlight innovative and insightful marketing accomplishments by leading organizations
Additional student and instructor resources are available at www.pearsoned.co.in/marketingmanagementindia
About the Authors
Philip Kotler is the S. C. Johnson & Son Distinguished Professor of International Marketing at Northwestern University.
Kevin Lane Keller is the E. B. Osborn Professor of Marketing at Dartmouth College.
Abraham Koshy is Professor of Marketing at the Indian Institute of Management Ahmedabad.
Mithileshwar Jha is Professor of Marketing at the Indian Institute of Management Bangalore.Features
- Specially developed graded learning material organised in units based on NPE themes to allow infusion of different perspectives for a particular theme
- Supplementary readings given in the course books to enhance reading skills
- Learner-centric exercises hone language skills, discourage rote learning and encourage usage of applied grammar
- Word meanings in primary classes and Shabdkosh from class 4 give meanings with usage, synonyms, antonyms, etc
- Attractive layout and illustrations spur the imagination of the learner
Features
- Specially developed graded learning material organised in units based on NPE themes to allow infusion of different perspectives for a particular theme
- Supplementary readings given in the course books to enhance reading skills
- Learner-centric exercises hone language skills, discourage rote learning and encourage usage of applied grammar
- Word meanings in primary classes and Shabdkosh from class 4 give meanings with usage, synonyms, antonyms, etc
- Attractive layout and illustrations spur the imagination of the learner
Features
- Specially developed graded learning material organised in units based on NPE themes to allow infusion of different perspectives for a particular theme
- Supplementary readings given in the course books to enhance reading skills
- Learner-centric exercises hone language skills, discourage rote learning and encourage usage of applied grammar
- Word meanings in primary classes and Shabdkosh from class 4 give meanings with usage, synonyms, antonyms, etc
- Attractive layout and illustrations spur the imagination of the learner
Features
- Specially developed graded learning material organised in units based on NPE themes to allow infusion of different perspectives for a particular theme
- Supplementary readings given in the course books to enhance reading skills
- Learner-centric exercises hone language skills, discourage rote learning and encourage usage of applied grammar
- Word meanings in primary classes and Shabdkosh from class 4 give meanings with usage, synonyms, antonyms, etc
- Attractive layout and illustrations spur the imagination of the learner
Features
- Ample scope to enhance the Higher Order Thinking Skills ( HOTS) of language, positive thinking, synthesis, analysis, and exploration
- Varied interactive exercises that reinforce the grammar concepts already learnt in the course books
- Creative writing exercises including dialogue writing, slogan writing, advertisement, speech writing, short paragraphs, notice and letter
- Card games with every workbook till class 5 to aid interactive as well as independent learning
Features
- Ample scope to enhance the Higher Order Thinking Skills ( HOTS) of language, positive thinking, synthesis, analysis, and exploration
- Varied interactive exercises that reinforce the grammar concepts already learnt in the course books
- Creative writing exercises including dialogue writing, slogan writing, advertisement, speech writing, short paragraphs, notice and letter
- Card games with every workbook till class 5 to aid interactive as well as independent learning
Features
- Core-based design, focusing on embedded cores and embedded memories
- System-on-a-chip and ultra-large scale integrated design issues
- AC scan, at-speed scan, and embedded DFT
- Built-in self-test including memory BIST, logic BIST, and scan BIST
- Virtual test sockets and testing in isolation
- Design for reuse, including reuse vectors and cores
- Test issues being addressed by VSIA and the IEEE P 1500 Standard
Features
- Over 7500 English base words and 28000 entries in four regional languages
- Easy definitions and clear-cut comparison in all the four languages
- Derivatives of words in different parts of a speech for deeper understanding
Features
- Prevent, detect, and mitigate breaches from the inside--build security in from the get-go
- Learn theory, techniques, and tools to implement network security monitoring for internal intrusions
- A big advantage of Richard's writing style is that he explains the important concepts from a high level, and then provides a description of how to implement the processes
- Richard authored the acclaimed Tao of Network Security Monitoring in 2004
Features
- Well laid out and beautifully illustrated Primer introduces the learners to the world of numbers.
- Notes for the teacher in the pre-primary level and class 1 act as guidelines and provide support while teaching. From class 2 onwards, these act as tips for the teachers and students alike on related topics.
- Let us revise revisits the concept/concepts already learnt.
- Try this! activities break the monotony of exercises and test application.
- Remember lays stress upon the concept learnt.
- Interesting facts engage the students with extra information about the topic.
- Solved examples help in assimilation and retention of new topics.
- Exercises help to build confidence in the subject through ample practice questions.
- Worksheets and Model Test Papers at the end of the book are provided for recapitulation and self-evaluation.
Features
- Well laid out and beautifully illustrated Primer introduces the learners to the world of numbers.
- Notes for the teacher in the pre-primary level and class 1 act as guidelines and provide support while teaching. From class 2 onwards, these act as tips for the teachers and students alike on related topics.
- Let us revise revisits the concept/concepts already learnt.
- Try this! activities break the monotony of exercises and test application.
- Remember lays stress upon the concept learnt.
- Interesting facts engage the students with extra information n about the topic.
- Solved examples help in assimilation and retention of new topics.
- Exercises help to build confidence in the subject through ample practice questions.
- Worksheets and Model Test Papers at the end of the book are provided for recapitulation and self-evaluation.
Features
- Well laid out and beautifully illustrated Primer introduces the learners to the world of numbers.
- Notes for the teacher in the pre-primary level and class 1 act as guidelines and provide support while teaching. From class 2 onwards, these act as tips for the teachers and students alike on related topics.
- Let us revise revisits the concept/concepts already learnt.
- Try this! activities break the monotony of exercises and test application.
- Remember lays stress upon the concept learnt.
- Interesting facts engage the students with extra information n about the topic.
- Solved examples help in assimilation and retention of new topics.
- Exercises help to build confidence in the subject through ample practice questions.
- Worksheets and Model Test Papers at the end of the book are provided for recapitulation and self-evaluation.
Features
Preparation and practice for the ALL NEW CCNA Security exam from the all-time best selling CCNA self-study test preparation series
- All new CCNA Security coverage from the No. 1 selling CCNA product line
- Includes coverage of all CCNA Security topics on the test, as well as a CD testing engine for exam practice and preparation
- Expert guidance from best-selling author Kevin Wallace and Michael Watkins reinforces conceptual knowledge, hones configuration skills, and better prepares you for the CCNA Security exam
About the Authors
Michael Watkins, CCNA/CCNP/CCVP/CCSP, is a full-time senior technical instructor with SkillSoft Corporation. With 13 years of network management, training, and consulting experience, he has worked with organizations such as Kraft Foods, Johnson and Johnson, Raytheon, and the U.S. Air Force to help them implement and learn about the latest network technologies. In addition to holding more than 20 industry certifications in the areas of networking and programming technologies, he holds a bachelor of arts degree from Wabash College.
Kevin Wallace, CCIE No. 7945, is a certified Cisco instructor working full time for SkillSoft, where he teaches courses in the Cisco CCSP, CCVP, and CCNP tracks. With 19 years of Cisco networking experience, he has been a network design specialist for the Walt Disney World Resort and a network manager for Eastern Kentucky University. He holds a bachelor of science degree in electrical engineering from the University of Kentucky. He is also a CCVP, CCSP, CCNP, and CCDP, with multiple Cisco security and IP communications specializations.
Features
- New flow sheets
- New and expanded appendices, including Tactical EMS
- Updated photo and art program throughout
- Student CD-ROM packaged with text includes review questions, games, animations, and much more!
Features
- Learning goals through Objectives
- Overview of the chapter through Introduction
- Recap of concepts through solved examples
- Application of concepts through Exercises
- Real-world applications through Critical Thinking Exercises
About the Authors
M. B. Shah is a professor of mechanical engineering and the principal of Shah and Anchor Kutchhi Engineering College, Mumbai.
B. C. Rana was an assistant professor at Veermata Jijabai Technological Institute.Features
- New terms facilitate understanding of new words.
- Facts and Do You Know enrich knowledge by giving additional information.
- Case studies included for detailed study of some topics.
- Activity and Let’s do reinforces learning through activities and projects.
- Frequently Asked Questions with answers facilitate recapitulation.
Features
- Proven step-by-step "24 Hours" format offers an alternative to the professional-level UML introductions such as UML Distilled or Learning UML.
- Now updated with improved diagrams and notation, and more detailed explanations in response to reader feedback on previous editions.
- Covers the changes in UML 2.0 designed to support modern Object-Oriented and Component-based programming.
Features
- New terms facilitate understanding of new words.
- Facts and Do You Know enrich knowledge by giving additional information.
- Case studies included for detailed study of some topics.
- Activity and Let’s do reinforces learning through activities and projects.
- Frequently Asked Questions with answers facilitate recapitulation.
Features
- Introduces the student to the methodological issues specific to the humanities
- Inculcates critical perspective towards the humanities
- Elaborates upon the distinction between the methodologies of by the natural, social and human sciences
- Dwells upon the questions concerning the relation between language and subjectivity and structure and agency in language
- Introduces the reader to the theories of textuality in reading both Western and Indian literatures
About the Authors
Abhijit Kundu teaches sociology at Sri Venkateswara College, University of Delhi.
Pramod K. Nayar teaches English at the University of Hyderabad.
Shweta teaches philosophy at Miranda House, University of Delhi.Features
- Written by a PowerPoint MVP and creator of PowerPoint Websites, www.Indezine.com and www.powerpointed.com
- Troubleshooting sections provide tips on common problems one might encounter
- NEW features icon identifies what is new in PowerPoint 2007
- Case study sections called "Design Corner" provides a before and after look at a specific feature
About the Authors
Patrice-Anne Rutledge is the bestselling author of 24 computer and business books and a business presentations specialist. She is also a successful technology journalist who has contributed to magazines, newspapers, and websites around the world. Patrice has used–and has trained others to use–PowerPoint for many years, designing presentations for meetings, seminars, trade shows, and worldwide audiences. Special Edition Using Microsoft Office PowerPoint 2007 is her fourth book on PowerPoint. She can be reached through her website (www.patricerutledge.com).
Geetesh Bajaj is a an MVP (Most Valuable Professional) for Microsoft PowerPoint, and heads Indezine, a presentation design studio based out of Hyderabad, India. Geetesh believes that any PowerPoint presentation is a sum of its elements–these elements include abstract elements like concept, color, interactivity, and navigation–and also slide elements like shapes, graphics, charts, text, sound, video, and animation. Geetesh also runs the well known indezine.com and ppted.com sites.
Tom Mucciolo, founder and president of MediaNet, Inc. is an accountant turned actor turned author and an acclaimed speaker on presentation skills. He started his company in 1985, and he is a recognized expert at enhancing the key components of communication, including the message (script), the media (visual design) and the mechanics (delivery). His seminars and workshops have been rated as "exceptional" and "entertaining" and many consider Tom one of the world's top presentation specialists. He is also part of the faculty at NYU where he lectures and coaches key faculty and administrators toward becoming more effective communicators. Tom's one-to-one coaching sessions develop individual style and prepare a person for presenting in a very visual world. Tom can be reached at tom@medianet-ny.com or through his Web site at www.medianet-ny.com.Features
- The Learning Goal System frames each chapter, giving students a clear roadmap through a tightly woven structure that links to each header, the end-of-chapter summary, discussion questions, problems, and cases.
- The friendly and engaging writing style helps students learn the material the first time, and review the material before exams.
- A flexible chapter structure allows professors to easily integrate the text into their syllabi. The first section describes the overall investment environment. The second section presents conceptual tools needed by investors—the concepts of risk and return and the basics of portfolio construction.
Table of Contents:
- PowerPoint 2007 Basics
- Introducing PowerPoint 2007
- Creating a Basic Presentation
Editing and Formatting Presentations
- Working with Text
- Working with Tables
- Organizing Presentations
- Working with Themes, Color Schemes, and Backgrounds
- Formatting Slides and Presentations
- Collaborating on Presentations
Making Presentations
- Presenting a Slide Show
- Creating and Printing Presentation Materials
Working with Graphics, Charts, and Multimedia
- Working with Charts and Graphs
- Working with SmartArt
- Working with Pictures and Clip Art
- Working with Media Clips
- Working with Shapes and Objects
- Working with Animation
Maximizing the Power of PowerPoint
- Using PowerPoint’s Web Features
- Integrating with Office 2007
- Working with PowerPoint Macros
- Customizing PowerPoint
- Using PowerPoint’s Foreign Language Capabilities
- Troubleshooting PowerPoint
Extending the Power of PowerPoint
- Office Online and Other Resources
- Extending PowerPoint with Third-Party Tools
From Concept to Delivery
- The Message–Scripting the Concept
- The Media–Designing Visual Support
- The Mechanics of Form–Developing External Presentation Skills
- The Mechanics of Function–Developing Internal Presentation Skills
- Techniques and Technicalities
- Presenting in a Variety of Settings
