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Función e importancia de la implantación y evaluación de estrategias

Función e importancia de la implantación y evaluación de estrategias

          
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About the Book

La planeación estratégica representa por excelencia la forma ideal para la generación de planes, pero se desconoce que gran parte del éxito de estos lo respalda la claridad de la estrategia y la función del control estratégico sobre él, dando como resultado que el control estratégico figura como guardián de los puntos de control e identificador de los cambios de la estrategia bajo una premisa de evaluación para el aseguramiento de lo declarado en ella. Llevándonos a considerar que la planeación y el control funcionan de manera conjunta y paralela. Permitiéndonos apreciar que el desarrollo de estrategias conlleva a contemplar el control estratégico de las mismas bajo la función de medir lo planeado contra lo alcanzado de acuerdo a lo propuesto, y que además, facilitarán la identificación de áreas de oportunidad, aprendizajes y generación de cambio al interior de la organización. Obligándonos a declarar que dentro de la creación del desarrollo de planes estos siempre irán guiados por la función que representan las estrategias, por lo tanto, la forma en la cual se desarrolle e implante la estrategia en la organización o empresa dependerá el éxito operativo del diseño de sus planes.


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Product Details
  • ISBN-13: 9783659087981
  • Publisher: Editorial Academica Espanola
  • Binding: Paperback
  • Language: Spanish
  • Returnable: N
  • Spine Width: 7 mm
  • Width: 152 mm
  • ISBN-10: 365908798X
  • Publisher Date: 10 Feb 2015
  • Height: 229 mm
  • No of Pages: 108
  • Series Title: Spanish
  • Weight: 168 gr


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