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Formen internationaler Unternehmenstätigkeit von Dienstleistungsunternehmen mit Fokus auf die Logistikdienstleistung

Formen internationaler Unternehmenstätigkeit von Dienstleistungsunternehmen mit Fokus auf die Logistikdienstleistung

          
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About the Book

Studienarbeit aus dem Jahr 2010 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 2,4, BVL Campus gGmbH, Veranstaltung: Internationales Management, Sprache: Deutsch, Abstract: Die weltweiten Finanzmärkte und Wirtschaftsräume sind im 21. Jahrhundert bis auf wenige Ausnahmen und Einschränkungen nahezu völlig ineinander verschmolzen. Dies zeigten zuletzt sowohl den Verbrauchern als auch den Unternehmen die Auswirkungen der internationalen Finanz- und Wirtschaftskrise. Umso wichtiger ist es für ein modernes Unternehmen geworden, sich mit dem Thema der Internationalisierung auseinander zu setzen, die für sich am besten geeignete Strategie für das Bestehen im internationalen Wettbewerbsdruck zu wählen und erfolgreich umzusetzen. Diese für jedes Unternehmen zur Notwendigkeit gewordene Beschäftigung mit dem Thema Internationalisierung ist der Anreiz zur Anfertigung dieser Ausarbeitung. Ziel dieser Arbeit ist es, speziell bezogen auf den tertiären Sektor, also der Dienstleistungsbranche, die möglichen Formen der Internationalisierung herauszuarbeiten und diese gegenüberzustellen. Es soll veranschaulicht werden, wann und warum sich ein Unternehmen dazu entscheiden sollte, sich über die Heimatmarktgrenzen hinaus zu entwickeln und in welcher Form es dies tun kann. Die Beschäftigung mit der Internationalisierung ist nicht ausschließlich Unternehmen vorbehalten, welche ebenfalls im Ausland aktiv werden wollen und ihre Kapitalströme ins Ausland fließen lassen, sondern auch für Unternehmen, welche sich mit den auf den heimischen Markt drängenden ausländischen Firmen als neue Konkurrenten auseinandersetzen müssen. Hierzu werden im zweiten Kapitel einige der Rahmenbedingungen und Variablen, denen ein Unternehmen, sowohl national als auch international ausgesetzt ist, aufgezeigt und deren Einflussnahme auf Unternehmensentscheidungen erläutert. Die veranschaulichten Komponenten stellen nur einen geringen Teil der tatsächlichen Einflussfaktoren dar, sollen aber


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Product Details
  • ISBN-13: 9783640883592
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 2 mm
  • Width: 148 mm
  • ISBN-10: 3640883594
  • Publisher Date: 04 Apr 2011
  • Height: 210 mm
  • No of Pages: 28
  • Series Title: German
  • Weight: 50 gr


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Formen internationaler Unternehmenstätigkeit von Dienstleistungsunternehmen mit Fokus auf die Logistikdienstleistung
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Formen internationaler Unternehmenstätigkeit von Dienstleistungsunternehmen mit Fokus auf die Logistikdienstleistung
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