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Finanzwirtschaftliche, ertragswirtschaftliche und strategische Sanierung kleiner und mittelständischer Unternehmen (KMU)

Finanzwirtschaftliche, ertragswirtschaftliche und strategische Sanierung kleiner und mittelständischer Unternehmen (KMU)

          
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About the Book

Bachelorarbeit aus dem Jahr 2016 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,3, AKAD University, ehem. AKAD Fachhochschule Stuttgart, Sprache: Deutsch, Abstract: Die nachfolgende Arbeit soll die Geschäftsführungen und Gesellschafter kleiner und mittelständischer Unternehmen ermutigen, bereits frühzeitig Sanierungsmaßnahmen einzuleiten. Ein hoher Konsolidierungsdruck infolge einer weiter zunehmenden Globalisierung sowie der unaufhaltbare Siegeszug der Digitalisierung in nahezu allen Industriezweigen und entlang der gesamten betrieblichen Wertschöpfungskette gelten als wesentliche Treiber für den industrieübergreifenden Anpassungsbedarf der Geschäftsmodelle kleiner und mittelständischer deutscher Unternehmen. Während die Globalisierung sinnbildlich für die Vernetzung von Unternehmen, Ländern und Kontinenten steht und so mutigen und innovativen Unternehmen neue Chancen bietet und neue Absatzmärkte eröffnet, erleiden gerade traditionelle und konservative Unternehmen zunehmend Schiffsbruch, da sie mit dem Tempo und dem Konsolidierungsdruck auf den Märkten nicht mehr mithalten können. Die Digitalisierung stellt die kleinen und mittelständischen Unternehmen zudem vor große Herausforderungen, ist doch die Einführung moderner vernetzter Anlagen und Maschinen häufig mit erheblichen Investitionen und Knowhow verbunden und nicht selten auch mit tiefgreifenden Änderungen der Unternehmensstruktur. Unternehmen welche sich diesen Herausforderungen stellen und ihre Strukturen sowie ihr Geschäftsmodell den zukünftigen geänderten Rahmenbedingungen anpassen, haben gute Chancen als einer der Gewinner von Morgen dazustehen. Unternehmen welche sich jedoch nicht anpassen können oder anpassen wollen laufen Gefahr, von den anderen Unternehmen aus dem Markt verdrängt zu werden. Eine Restrukturierung oder Sanierung ist in diesem Zusammenhang oftmals die letzte Chance, das Ruder noch einmal herumzureißen und einen erfolgreichen Weg in die unternehmerische Zu


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Product Details
  • ISBN-13: 9783668319349
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 7 mm
  • Width: 210 mm
  • ISBN-10: 3668319340
  • Publisher Date: 13 Jan 2017
  • Height: 297 mm
  • No of Pages: 136
  • Series Title: German
  • Weight: 344 gr


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