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Fachkräftemangel in der Tiroler Hotellerie. Die Digitalisierung als Lösungsweg aus der Krise

Fachkräftemangel in der Tiroler Hotellerie. Die Digitalisierung als Lösungsweg aus der Krise

          
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About the Book

Masterarbeit aus dem Jahr 2020 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1, Fachhochschule Burgenland (Austrian Institute of Management), Sprache: Deutsch, Abstract: Diese Masterarbeit dient als Inspirationspunkt für diejenigen, die erfahren möchten, wie die Digitalisierung und die digitalen Lösungen in der Praxis, beruhend auch auf mehreren Forschungen, den Personalmangel in der Hotellerie erfolgreich bekämpfen. Die Hauptfragestellung lautet: Inwieweit kann die Digitalisierung als Lösung dem Personalmangel in der Tiroler Hotellerie entgegenwirken? Basis für Überlegungen sind die verschiedenen Fallbeispiele aus der Praxis und Literatur. Anhand dieser Behauptungen lässt sich folgende Annahme skizzieren: die Umsetzung von digitalen Lösungen und Ansätzen in der Tiroler Hotellerie führt zur Lösung des Fachkräftemangel-Problems der Branche. Darüber hinaus lassen sich zwei Subforschungsfragen ableiten: Welche Rahmenbedingungen müssen geschaffen werden, um anhand von Digitalisierung den Personalmangel in der Hotellerie zu überwinden? In welchen Bereichen der Tiroler Hotellerie ist es heutzutage realistisch, den Personalmangel mit dem Einsatz der Digitalisierung zu überwinden? Die aktuelle Situation der Branche ist durch eine Vielzahl Veränderungen gekennzeichnet. Es ist bemerkenswert, wie solche Faktoren wie die neuen Trends im Tourismus- und Gästeverhalten, Globalisierungstrends sowie veränderte Rahmenbedingungen auf den europäischen Arbeitsmärkten, sich als wichtige aktuelle Herausforderungen für die Hotellerie in Tirol etablieren und für die Steigerung der Wettbewerbsintensität sorgen. Somit ist es zu beobachten, wie die Hoteliers in den letzten Jahren versucht haben, das Phänomen Arbeitskräftemangel durch Work-Life Balance-Maßnahmen zu überwinden. Als ein Gegentrend in dieser Problematik sieht der Autor den digitalen Wandel. Die vorliegende Arbeit beschäftigt sich damit, diesen Lösungstrend hotelspezifisch zu analysieren und anhan


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Product Details
  • ISBN-13: 9783346204684
  • Publisher: Grin Verlag
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 112
  • Spine Width: 7 mm
  • Width: 148 mm
  • ISBN-10: 3346204685
  • Publisher Date: 22 Oct 2020
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 154 gr


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Fachkräftemangel in der Tiroler Hotellerie. Die Digitalisierung als Lösungsweg aus der Krise
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