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Events Management

Events Management

          
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About the Book

Event management is the co-ordination, running and planning of all the people,
teams and features that come together to create every kind of event. It is the
application of project management to the creation and development of large
scale events such as festivals, conferences, ceremonies, formal parties, concerts,
or conventions. It involves studying the brand, identifying the target audience,
devising the event concept, planning the logistics and coordinating the technical
aspects before actually launching the event. The process of planning and
co-ordinating the event is usually referred to as event planning and can include
budgeting, scheduling, site selection, acquiring necessary permits, coordinating
transportation and parking, arranging for speakers or entertainers, arranging
decor, event security, catering and emergency plans. Event managers are
needed in almost any kind of business - entertainment, nance, government,
retail, fashion, sport, music and so their day to day job can be lled with a huge
range of exciting challenges and unique situations. Events usually require many
di erent teams to come together, often including several external suppliers.
Successful events depend on every team and every team member doing their
job to a high standard, as well as exibility and a commitment to good crossteam
communication. The event industry is all about exceeding the expectations
of all parties involved in the events, and design is one of the key ways to impress.
Event managers need to be real outside-the-box thinkers who have a dynamic
approach to problem-solving. Event management is a fast-paced, varied, and
highly employable eld. Even in times of economic recession, events remain
invaluable to companies as a sure way to build brand reputation, drive consumer
con dence and give people experiences to remember. The book Events Management
represents a consistent, planned and targeted approach to a wide range of
events.


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Product Details
  • ISBN-13: 9781681174266
  • Publisher: Scitus Academics LLC
  • Binding: Hardback
  • No of Pages: 380
  • Width: 152.4 mm
  • ISBN-10: 168117426X
  • Publisher Date: 2016
  • Height: 229 mm
  • Weight: 814 gr

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