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El Ciclo del Crédito: Cã3mo Pedalear Sobre La Cuerda Floja de Las Finanzas Empresariales Sin Caer En El Abismo de la Morosidad Y Aprender a Recobrar El Fallido

El Ciclo del Crédito: Cã3mo Pedalear Sobre La Cuerda Floja de Las Finanzas Empresariales Sin Caer En El Abismo de la Morosidad Y Aprender a Recobrar El Fallido

          
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About the Book

Vender y cobrar es el sueño de todo gestor. Pero todo se va al traste cuando se producen demoras en los pagos o emerge el cliente moroso. La morosidad y los cobros pendientes de liquidación pueden causar graves problemas de tesorería, situaciones de insolvencia o incluso provocar el cese de la actividad empresarial. El ciclo de crédito constituye el manual para ser un experto en esta materia y te proporciona todos los conocimientos, las experiencias, las técnicas y las herramientas necesarias para mejorar la rentabilidad de la empresa, calcular el riesgo comercial y financiero de los clientes, establecer las garantías suficientes para asegurar el mayor número de cobros pendientes y reducir al máximo el número de impagados, minimizar el endeudamiento con entidades bancarias, acelerar el proceso de cobro e incrementar la liquidez de la compañía. Es un libro indispensable para mejorar los resultados económicos, dirigido a directores financieros, responsables de tesorería, administración o contabilidad, controllers, directores comerciales y de ventas y, en general, a cualquier directivo o responsable implicado en la gestión del crédito a clientes y el cobro de facturas.
About the Author: Salvador Molina es el impulsor y presidente del Foro ECOFIN. Es periodista y analista economico, miembro de la junta directiva de varias asociaciones, colaborador habitual de medios de comunicacion, editor de la revista ECOFIN y conferenciante en distintos foros de finanzas, economia, periodismo e innovacion.Es vicepresidente de la Fundacion Woman s Week, director del Congreso ProCom de Periodimo 2.0 (Universidad Complutense) y presidente de la Asociacion de Profesionales de la Comunicacion."


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Product Details
  • ISBN-13: 9788483569979
  • Publisher: LID Editorial
  • Publisher Imprint: Lid Editorial
  • Depth: 19
  • Language: Spanish
  • Returnable: Y
  • Spine Width: 15 mm
  • Width: 152 mm
  • ISBN-10: 8483569973
  • Publisher Date: 01 Apr 2015
  • Binding: Paperback
  • Height: 226 mm
  • No of Pages: 264
  • Series Title: Acción Empresarial
  • Weight: 408 gr


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El Ciclo del Crédito: Cã3mo Pedalear Sobre La Cuerda Floja de Las Finanzas Empresariales Sin Caer En El Abismo de la Morosidad Y Aprender a Recobrar El Fallido
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El Ciclo del Crédito: Cã3mo Pedalear Sobre La Cuerda Floja de Las Finanzas Empresariales Sin Caer En El Abismo de la Morosidad Y Aprender a Recobrar El Fallido
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