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El Arte de Innovar Para No Morir

El Arte de Innovar Para No Morir

          
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About the Book

19 estrategias de éxito para competir en mercados saturados.

¿Está por iniciar su negocio y no sabe cómo?
¿Su negocio no está creciendo como antes?
¿Las utilidades de su negocio decrecen día con día?
¿Su mercado se ha saturado de competidores?
¿Ya no sabe cómo controlar la guerra de precios?
¿Sus competidores copian día con día sus estrategias?
¿Su negocio ya no es negocio? ¿Ya no deja lo mismo?
¿La guerra de precios está sangrando sus utilidades?
¿Nacen nuevas empresas día con día haciendo lo mismo que usted?
¿Cada día es más difícil lograr sus metas?
¿Sus productos ya no son tan rentables como antes?
¿Los competidores copian sus productos?
¿Ya no sabe qué hacer para incrementar sus ventas?
¿Su producto estrella ya dejó de serlo?
¿No se le ocurren nuevas ideas para crecer su negocio?
¿Ha intentado nuevas estrategias y no crece?

Este libro puede salvar su negocio: ¡No puede dejar de leerlo!

ENGLISH DESCRIPTION

A compendium of strategies to help entrepreneurs grow their businesses in a market as competitive as today's. No business is exempt from dealing with the saturation of products on the market and with the price wars that affect a company's profits.

Additionally, along with globalization, the market has filled with competitors, which makes it ever harder to find opportunities for growth in the market. This book will help you find the appropriate strategy to keep your business on a winning path.

About the Author: Mario Borghino. Es director de Borghino Consultores. Se ha desempenado como un extraordinario consultor de empresas por mas de 32 anos, redisenando organizaciones y rescatando empresas, a traves de su transformacion. Es un conferencista renombrado en temas de finanzas personales, estrategia de negocios, innovacion disruptiva y crecimiento de negocios, en Mexico, Latinoamerica, Espana y Estados Unidos. Se ha destacado como asesor de grandes empresarios en Mexico, presidentes, directores y fundadores de grandes corporaciones. Ha trabajado en la transformacion de miles de ejecutivos en mas de 12 paises, colaborando con su desarrollo y exito personal. Es un profundo investigador de empresas y empresarios que le ha permitido descubrir modelos de negocios probados que aplica en sus consultorias en empresas con gran exito. Ano con ano dicta conferencias en mas de ocho paises, con las cuales ha provocado un altisimo impacto en los mas de 50 000 oyentes, entre ellos, empresarios. Es el conferencista de mas larga trayectoria en Mexico con mas de 32 anos ininterrumpidos, impartiendo temas empresariales y personales en empresas, gobierno, instituciones, universidades y asociaciones donde permanentemente es invitado.

Escribe para multiples revistas de negocios, y periodicos, es constantemente invitado a programas de television y radio como comentarista de temas de negocios, liderazgo y finanzas personales. Su perfil de investigador lo ha llevado a escribir seis libros bestseller con mas de 400 000 copias vendidas, que lo convierten en un escritor prolifico que verdaderamente mantiene al lector interesado en sus brillante.


Best Sellers



Product Details
  • ISBN-13: 9786073138970
  • Publisher: Debolsillo
  • Publisher Imprint: Debolsillo
  • Height: 188 mm
  • No of Pages: 216
  • Series Title: Spanish
  • Weight: 136 gr
  • ISBN-10: 6073138970
  • Publisher Date: 28 Jun 2016
  • Binding: Paperback
  • Language: Spanish
  • Returnable: Y
  • Spine Width: 15 mm
  • Width: 127 mm


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