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Einfluss des agilen Managements im 21. Jahrhundert auf Führungsstil und Kundenzufriedenheit

Einfluss des agilen Managements im 21. Jahrhundert auf Führungsstil und Kundenzufriedenheit

          
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About the Book

Masterarbeit aus dem Jahr 2021 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,2, Sprache: Deutsch, Abstract: Ziel der vorliegenden Master-Thesis ist die präzise Beantwortung der folgenden Forschungsfrage durch ein systematisches Review: Inwiefern hat das Management des 21ten Jahrhunderts Auswirkungen auf den Führungsstil und die Kundenzufriedenheit? Relevanz und Qualität vorhandener und internationaler Forschungsliteratur zu den Auswirkungen des agilen Managements im 21ten Jahrhundert, mit Blick auf Führungsstil und Kundenzufriedenheit, werden hierzu methodisch fundiert aufgearbeitet. Dieses wird möglich, durch die theoretische Entwicklung einer einheitlichen Terminologie, aus der die Forschungsfrage abgeleitet wird. Nach weltweiter und jahrzehntelanger klassischer sowie projektbezogener Unternehmensführung, findet sich das Management zunehmend mit agilen Methoden aus der Softwareentwicklung konfrontiert. Diese Best-Practice-Lösung moderner Unternehmensführung überzeugt durch die Optimierung der Produkteinführungszeit bei gleichzeitiger Qualitätssteigerung sowie der Reduktion von Risiken. Dennoch fehlt der Umsetzung des agilen Managements häufig ein agiles Umfeld. Mit der im Februar 2020 ausgewerteten Studie "Status Quo (Scaled) Agile 2020" der Hochschule Koblenz, wurde in der Zeit Akademie GmbH die Frage diskutiert, warum agiles Management trotzt positiver Bewertung nicht in jedem Unternehmen Anwendung findet. 21% der Befragten gaben an, bisher noch nicht über die konsequente Umsetzung nachgedacht zu haben und 40% der Probanden begründeten, dass fehlende Rahmenbedingungen zur inkonsequenten Anwendung führen. Das Zukunftspotential des agilen Managements wurde im Kontext von Studie und Diskussion als hoch eingestuft. Beitrag der vorliegenden Master-Thesis zu Forschung und Praxis liegt, durch das systematische Review, im gegenwärtigen und zukünftigen Verständnis darüber, welche Auswirkungen4 durch das agile Management des 21ten Jahrhunderts auf Fü


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Product Details
  • ISBN-13: 9783346613516
  • Publisher: Bod Third Party Titles
  • Publisher Imprint: Grin Verlag
  • Height: 210 mm
  • No of Pages: 84
  • Spine Width: 5 mm
  • Width: 148 mm
  • ISBN-10: 3346613518
  • Publisher Date: 24 Feb 2022
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Weight: 122 gr


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Einfluss des agilen Managements im 21. Jahrhundert auf Führungsstil und Kundenzufriedenheit
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