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The Reputation Economy How to Optimise Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset

The Reputation Economy How to Optimise Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset

          
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About the Book

In a world where technology allows companies to gather, aggregate and analyse data about us that includes our buying habits, our financial
behavior, our professional and personal networks, and even our physical whereabouts - our digital reputations are becoming our most valuable
currency. Whether you like it or not, everywhere you go, other people will be able to instantly access information about your reputation - with or
without your knowledge or consent.In The Reputation Economy, Michael Fertik reveals the secrets used to optimise the digital reputations and
improve the lives of millions of users of Reputation.com. Discover: *Which keywords to include in your CV, performance review, and LinkedIn
profile to ensure you come up at the top of recruiters and potential employers' search results*How to curate your on and offline activity in way
that will reduce the risk profile (and therefore your premiums) calculated by insurers*How to lure venture capital for your business idea or startup,
court low interest rates from investors, and garner the attention of tech giants like Google and Microsoft*How to hide the negative information
(or information that doesn't match how you want to be perceived) that's out in the ether. There's nothing you can do to erase that digital footprint,
but there are tricks you can use to keep it from being discovered. It will also show how you can use all this technology evaluate others'
reputations so you always know who you're dealing with, whether it's a potential employee, investor or romantic partner. In short, The Reputation
Economy will show you how to become 'reputation rich' in a world where your digital reputation is as valuable as the cash in your wallet.


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Product Details
  • ISBN-13: 9780349406855
  • Publisher: Hachette India
  • Publisher Imprint: Piatkus
  • No of Pages: 256
  • ISBN-10: 0349406855
  • Publisher Date: Jan,2015
  • Binding: Paperback

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The Reputation Economy How to Optimise Your Digital Footprint in a World Where Your Reputation Is Your Most Valuable Asset
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