Ecommerce and Beyond is a simple, non-technical book for bricks-and-mortar shop owners, entrepreneurs and store sales managers who are ready to succeed online, or can't figure out why their ecommerce website is not selling as much as it should.
In this book, Rodolfo Melogli explains his very basic yet effective ecommerce strategy. This practical 9-step, bullet-proof system has helped countless small and medium business owners across Ireland, the UK, the USA and Italy build and maintain profitable websites.
The author shares all the up-to-date, expert knowledge and insights that ecommerce managers need to take charge of their online success .
Ecommerce and Beyond combines the basics of internet marketing together with practical expert tips, so that online retailers can:
- Attract the right website traffic
- Engage and turn browsers into buyers
- Leverage referrals and product reviews
- Skyrocket online sales
This book is not about web design. Plenty of shiny designer websites out there simply do not convert sales. Ecommerce and Beyond is about turning visitors into leads and browsers into buyers .
That is the essence of good ecommerce marketing - having your website sell globally, 24/7, 365 days per year and automatically, even while you sleep, and without a degree in rocket science.
About the Author: Rodolfo Melogli is an entrepreneur and founder of BusinessBloomer.com. With a career in engineering and a knack for seeing the solution in every problem, he has carved out a niche as a well-known expert in web design, internet marketing and ecommerce. He has helped countless business owners across Ireland, the UK, the USA and Italy build user-friendly systems that put efficiency at the core. A big believer in the ability of small enterprises to build a brighter future for everyone, it is Rodolfo's goal to teach as many entrepreneurs as possible how to easily use modern tools that answer the age-old question: "How do you make customers happy, while sustainably growing a profitable venture?" For this reason, Rodolfo created CampBloomer.com, where traditional and online business owners can learn how to transform their websites into cash machines.
